The Modern Science Of Marketing To Doctors: Publicis Health’s Rosti

In a global pandemic crisis, doctors are the vital link between pharmaceuticals and patients. But, when in-person visits are shut down, how do medical marketers gain cut-through? In this video interview with Beet.TV, Ray Rosti, chief digital officer of healthcare marketing agency Publicis Health Media, explains how health brands are overcoming the modern ailment of […]