Nexstar Digital
Beyond One-To-One: Nexstar Digital’s Parker Looks Past Identity
Digital ad identifiers like cookies may be drying up – but some media companies think that offers them an opportunity. For many, the current moment is about re-establishing the primacy of publisher-audience relationships. In this video interview with Beet.TV, Susan Parker, chief strategy officer at Nexstar Digital, which recently purchased The Hill for $130 million, explains […]