Jeremy Steinberg

CANNES — In a media landscape flooded with fleeting trends and fragmented audiences, Fandom’s Chief Revenue Officer Jeremy Steinberg says the wiki platform offers something marketers crave: direct access to the heart of pop culture, and to elusive Gen Z audiences. “Fandom can help marketers get to the center of pop culture, because we are […]

The digital advertising world has to bring about more accountability and transparency as it transitions to addressable, audience-based targeting. That is according to one ad-tech company leader that has staked his firm’s reputation on the switch. In this video interview with Beet.TV, Jeremy Steinberg, head of ecosystem at MediaMath, says he is leaning into providing […]

SAN FRANCISCO, CA — Five months after MediaMath launched a new platform aimed at reconstituting commonly-held digital ad trading practices, the technology vendor says it continues to hold talks with more potential partners. In October, MediaMath launched a new initiative, Source, that makes several promises all at once, including: 100% “accountability” by the end of 2020, […]