James Kreckler
NBCUniversal’s James Kreckler on Redefining Live-Event Ads With Content, Tech and Peacock’s Pods
SAN JUAN, PR – NBCUniversal is doubling down on its integrated approach to live event advertising, and according to James Kreckler, senior vice president of digital media sales at the media company, it all starts with the content. Content as the foundation for advertising success “The way NBCUniversal maximizes effectiveness and reach for an advertiser […]