‘We Made a Huge Bet on Streaming’: Hershey’s CMO Baskin

This month’s virtual IAB NewFronts will be a chance for advertisers to learn more about streaming media platforms as they plan for the fall season and beyond. Confectioner Hershey is looking ahead to the second half of the year, and the possibility of putting its media dollars to work during the key Halloween and holiday […]

 
 

Foodspotting, Crowd-Sourced Food “Journalism” Enterprise Raise $3 Million Venture Round

Foodspotting, the San Francisco-based social media site for sharing photos of food dishes, has raised its first venture round of $3 million, according to Liz Gannes at All Things Digital.

 
 

100K Hungry iPhone Users Uploading Food Dishes to Foodspotting — Android Users Joining Feast

Foodspotting, the fast-growing, San Francisco-based social platform for sharing favorite food dishes has 100,000 iPhone registered users who have uploaded 250,000 dish reviews, with 10,000 uploaded every week.

 
 

Kraft Gets 5,000 “Real Women” to Create Homemade Cream Cheese Video Recipes

An online campaign for Kraft's Philadelphia Cream Cheese, starring celebrity chef Paula Deen, has enlisted some 5,000 women to contribute their own homemade videos about using cream cheese.

 
 

NBC Local Media Launches “Feast,” an Aggregated Restaurant Ratings Tool

SAN FRANCISCO–NBC Local recently launched a beta site called Feast.  It combines ratings from top sources including the NYT.com, Zagat, and Yelp to determine overall rankings of local restaurants.

 
 

CBS Interactive’s CHOW Finds Appetite for 30 Second Food Videos

SAN FRANCISCO – Jane Goldman, editor in chief of CHOW, the CBS Interactive food site, is finding success with instructional videos as short as 30 seconds.

 
 

Online Video Wine Star Gary Vanyerchuk Has Million Dollar, 10-Book Deal, New York Times

Today there is a huge New York Times, four-photo, above-the-fold feature on Gary Vaynerchuk, host of the popular and influential wine video blog Wine Library TV. The paper reports that Gary has a million dollar, 10-book contract with HarperStudio.

 
 

Online Video Wine Guru Gary Vaynerchuk, and Wall Street Journal Critics, Pick Iron Horse as Best American Bubbly

We were pleased to read this past weekend in The Wall Street Journal that our friends at Iron Horse Vineyards were cited by Dorothy Gaiter and John Brecher as one of the two best U.S. sparkling wine makers. The story is a guide to buying domestic “Champagne” or sparkling wine to celebrate Tuesday’s Inauguration of […]

 
 

Earth Day Alert: Going Green in Sonoma this Sunday with National Geographic Chair Gil Grosvenor

If you are in the Bay Area this Sunday, you should make your way up to Sebastopol for an awesome  Earth Day fundraising party for the National Geographic Society and other institutions fostering sustainability. (Earth Day is actually April 22.) The theme of the day is solutions. Keynote speaker Gil Grosvenor, Chairman of National Geographic […]

 
 

Online Video Wine Show Host Signs with CAA: “Swish Your Wine like Mouthwash!”

Gary Vaynerchuk, host of the wildly successful daily online show Wine Library TV, which has some 60,000 viewers, with traffic that greatly exceeds industry Goliath, the Wine Spectator, came by the Beet.TV studios the other night for some wine tasting basics. Smelling the wine is key — as is swishing it like “mouthwash.”  Well, the […]

 
 

Exploding Champagne Bottle Rocks Online Wine Phenmon…..Tastier than Mentos/Diet Coke

Click To Play (REPUBLISHED FROM 2008) Late last month, we had a little wine tasting on the set of Beet.TV with Gary Vaynerchuk, the host of the very popular daily online video show Wine Library TV. Getting things started, Gary  unwired a well-chilled bottle of Iron Horse 2001 Blanc de Blancs as we readied our […]

 
 

Williams Sonoma Has New, Video-Rich Web Site

Williams Sonoma, the essential gourmet supply source, has long offered tasty recipes in books, magazines and online.  Videos are now part of the mix. Today, the company announced to its customers via e-mail, the redesign of its web site which includes a considerable amount of cooking videos. TurnHere, the Emeryville-based Internet video production and distribution […]

 
 

Amazing but True: Beet Revolution “Seeded” by Media Darling Michael McCarty

Click To Play As you might have guessed, we like beets here at the purple channel — we like ’em grilled, boiled, juiced, on sandwiches and in our soup — ah borscht! These days you’ll find beets served in some of the fanciest restaurants. But, this wasn’t always the case and Beet.TV has gotten to […]

 
 

Tina Brown, Charlie Rose, Paula Zahn and Tom Rogers Chowing Down: The Art of the Media Power Lunch Deconstructed

  Click To Play In Manhattan, the insider media crowd calls Michael’s its dining room.  It’s where many television, book, film, magazine and Internet deals are hatched.  Doing lunch is great, but who has time and is it really necessary to do business over a $34 Cobb salad? For many in the media elite, however, […]

 
 

BE GREEN AND DRINK WELL: Earth Day Celebration in Sonoma on 4/22 — Important Cause, Incredible Wines and Tasty Beets!

        If you live in the Bay Area, or can get out there for a long weekend, don’t miss this Earth Day celebration on April 22 at the glorious Iron Horse Vineyards in Sebastopol, just 90 minutes north of San Francisco. Eight of the best wineries in the Russian Valley will provide […]