Stitching Together Nationwide Ad Reach: AMC’s Adlman

When it comes to improving on 2020, there is plenty to be hopeful for. On Evan Adlman’s holiday wishlist? Radically simpler infrastructure for selling addressable TV ads at national scale. In this video interview with Beet.TV, AMC Networks’ senior vice president of advanced advertising and digital partnerships says the TV company is already enabling brands […]

 
 

Conde Nast Hits Total Programmatic In Digital & Analog: VP Adlman

After programmatic ad-trading technologies have begun facilitating so much of the digital display advertising online, and have made in-roads to channels like online radio, some voices have started to wonder whether programmatic could, one day, power all media – online and off. For one publisher, that day may already have come. According to Conde Nast […]