Digitas NewFront
Haleon’s Kelly Kavanagh: When Shondaland Calls About Your Allergy Brand, You Know It’s ‘Polin’ Season
This spring has been one of the roughest on allergy sufferers. But for fans of the Netflix hit series Bridgerton, “Polin season” and “pollen season” was the right marketing treatment supplied by Haleon, the global consumer health company behind brands like Advil, Sensodyne, and Flonase. In this case, adding a dose of allergy reliever Flonase […]