Dave DeRobbio
Commerce Media Moves Up Funnel as Brands Test ‘Off-Platform’ Signals
RANCHO PALOS VERDES, CALIF – Retail media networks are evolving beyond their own websites, as platforms increasingly leverage transaction data to target consumers across the open web and connected television. U.S. commerce media ad spend projected to reach $69.69 billion in 2025, a 21.8% increase over the previous year, according to data from Emarketer. For […]
Instacart Ads’ DeRobbio: Retail Media Will Unlock Consumer Insights for Brands
Retail media networks offer brands an opportunity to unlock consumer insights that were once the preserve of retailers and credit card companies. That’s according to Dave DeRobbio, Director of API & Off Platform Data Partnerships at Instacart Ads. The growth of e-commerce and retail media networks means brands can now access information about who bought […]





