Cintia Gabilan

The upcoming IAB NewFronts will serve as more than just a marketplace for content deals, instead offering a window into an industry undergoing profound changes driven by technology and shifting consumer behaviors. “I’m so excited about this year’s NewFronts because this year is going to be more than a marketplace; it’s going to be a […]

They have been two of the fastest-growing consumer media in recent years. Now the digital ad industry’s umbrella group sees a brighter future at their fusion. The intersection of Connected TV (CTV) and podcasting represents one of the most dynamic frontiers in digital media, promising innovative ways for advertisers to engage with audiences, according to […]