acxiom

Acxiom’s Elizabeth Donovan: Why Some Loyalty Programs Miss the Mark
Acxiom’s Elizabeth Donovan: Why Some Loyalty Programs Miss the Mark
12 Oct 2026
IPG Mediabrands’ Amie Owen: How Retail Data Creates ‘3D Picture’
IPG Mediabrands’ Amie Owen: How Retail Data Creates ‘3D Picture’
19 Oct 2025
IPG Mediabrands’ Holly Yonosko: Brands Must Abandon Vanity Metrics
IPG Mediabrands’ Holly Yonosko: Brands Must Abandon Vanity Metrics
14 Sep 2025
After Identifiers, Identity: Acxiom’s Hollaway On The Value Exchange Imperative
After Identifiers, Identity: Acxiom’s Hollaway On The Value Exchange Imperative
14 Dec 2020
Acxiom’s Baudino: Companies Need to Prioritize People-Based Marketing
Acxiom’s Baudino: Companies Need to Prioritize People-Based Marketing
26 Mar 2020