Beet TV

BERLIN — "People have always been using film as a tool for learning," says Adam Salkeld, Head of Programming at Britains' big TV production house Tinopolis. 

BERLIN — This year Kaltura launched a new educational video platform that can be integrated into learning management systems including Blackboard, Moodle and Sakai. 

SAN FRANCISCO — TRA, the technology innovator that specializes in quantifying and maximizing advertising ROI, which was acquired by TiVo earlier this year, is preparing to go all media.  At the Smart TV and Multi-screen Advertising Summit in San Francisco, Vice Chariman, founder and CRO Bill Harvey spoke with us about this development.

SAN FRANCISCO — Today 41 percent of tablet owners are using their devices in front of the television on a daily basis.  At the Smart TV and Multi-screen Advertising Summit in San Francisco, Colin Dixon, Senior Partner at The Diffusion Group, spoke with us about how the rise of the second screen is leading to […]

SAN FRANCISCO —  Beauty TV is an over-the-top television network dedicated to broadcasting beauty content 24/7.  Beet.TV spoke with the network’s CEO, Rob Angelino, at the Smart TV and Multi-screen Advertising Summit in San Francisco to find out about Beauty TV’s strategy, as well as Angelino’s take on Smart TV.

SAN FRANCISCO — U.S. television viewers have begun watching more connected TV over the past few years, with products like Roku and Vizio’s smart TVs on the rise.

SAN FRANCISCO — As more consumers adopt a digital lifestyle, complete with second-screen apps, tablets and connected TVs, brands are becoming interested in learning about connected TV advertising—who the viewers are and how they are engaging with this advertising. Parks Associates is at the forefront of this research and, at the Smart TV and Multi-screen Advertising […]

SAN FRANCISCO — As more and more consumers are adopting the multi-screen lifestyle and watching television content on connected TV platforms and devices, advertising needs are changing.  At the Smart TV and Multi-screen Advertising Summit in San Francisco Farhad Massoudi, Founder and CEO of adRise, spoke with us about this change and how his company […]

SAN FRANCISCO — Collider Media is working to make online video advertising inventory more valuable by including third-party data.  At the Smart TV and Multi-screen Advertising Summit in San Francisco, SVP of Strategic Partnerships, Pete Hagerty, spoke with us about Collider’s work and why addressable ad inventory is so effective.

SAN FRANCISCO — There’s a lot of hype right now around social TV and the “second screen” and how these trends are changing the face of television as we know it.  Mitch Oscar, Executive VP of Innovations at MPG, believes that this change may not be as immediate as some think.  At the Smart TV […]

SAN FRANCISCO — Television content is no longer just for TV-viewing, and as more and more consumers view content on smart TVs, tablets and other connected devices, digital advertising is spilling over into the broadcast market.  John Douglas, Ads Service Manager at DG, spoke with us about this trend at the Smart TV and Multi-screen […]

SAN FRANCISCO — The advent of online video has caused some question among industry analysts about what it means for the future of broadcast television.  However, Alex Jacobs, VP of Marketing at Digitas, suggests that digital media is not hurting broadcast and traditional mediums—rather, it’s saving them.

SAN FRANCISCO — The landscape of television viewing is changing and, as viewers are looking to watch television on a number of different devices, the landscape of television advertising is changing as well.  David Dembitz, CEO of Vidillion, spoke with us about this changing landscape at the Smart TV and Multi-screen Advertising Summit in San […]

SAN FRANCISCO — Acxiom is making strides in the field of targeted and addressable advertising.  Its collaborative targeting safe haven environment gives advertisers the opportunity to match up their own customer prospect files with publisher files, in order to maximize return on media buys.

SAN FRANCISCO — At the Smart TV and Multi-screen Advertising Summit in San Francisco, J.P. Lee, Executive VP of Enswers, the leading provider of automatic content recognition (ACR) technologies and systems, announced that the company signed a deal with Samsung in May, making them the exclusive ACR vendor for Samsung Smart TV in North America.

As the use of "second screen" devices during television viewing grows, so has the desire of consumers for second screen content that adds to their viewing experience. 

As growing numbers of television viewers are turning to their second screen devices (i.e. laptops, smartphones and tablets) while watching their favorite TV programs, more and more content designed with the second screen in mind is coming to fruition. 

AMSTERDAM – “Television has to get more mobile and more and more broadcasters and news stations want to have real feeds from the street, from the events and from different venues,” says miniCASTER’s Director of Marketing, Norbert Gierlich.  miniCASTER aims to make live streaming easier and more mobile with a pocket-sized live H-264 Encoder.

AMTERDAM – Dolby believes that streaming media is clearly the future, says Patrick Griffis, Senior Director, CTO Office at Dolby Laboratories in an interview with Beet.TV at the IBC show’s Dash Industry Forum, where companies from around the globe came together to discuss MPEG Dash, the newly standardized format for streaming digital technology.

AMSTERDAM – Microsoft sees the new video streaming standard MPEG-Dash, and the standardization of web video as a whole, as a stepping-stone into the next era of commercial web video discovery.