All posts by Rob Williams

Jeremi Gorman of Fanatics Advertising Says the Business Is Bigger Than Your Closet
Jeremi Gorman of Fanatics Advertising Says the Business Is Bigger Than Your Closet
8 Mar 2026
In-store Is Retail Media’s Blind Spot: Michele Roney of Mars United Commerce
In-store Is Retail Media’s Blind Spot: Michele Roney of Mars United Commerce
4 Mar 2026
TV Buyers Need Better Signals Not Just More Floss Data: Alliant’s Suvadip Choudhury
TV Buyers Need Better Signals Not Just More Floss Data: Alliant’s Suvadip Choudhury
2 Mar 2026
In-Store Retail Media Is the Untapped Giant: SMG North America’s Sean Crawford
In-Store Retail Media Is the Untapped Giant: SMG North America’s Sean Crawford
2 Mar 2026
Trustworthy Data Beats Shiny AI at CES 2026: Horizon Media’s Dominic Venuto
Trustworthy Data Beats Shiny AI at CES 2026: Horizon Media’s Dominic Venuto
1 Mar 2026
AI Is Everywhere, but Human Marketers Still Get the Credit: Horizon’s Jeremy Flynn
AI Is Everywhere, but Human Marketers Still Get the Credit: Horizon’s Jeremy Flynn
25 Feb 2026
Standards Meet Scale in Retail Media to Deliver for Brands: DG Media’s Austin Leonard
Standards Meet Scale in Retail Media to Deliver for Brands: DG Media’s Austin Leonard
22 Feb 2026
Audio Gets Programmatic: Lisa Coffey of IHeartMedia Says ‘Guaranteed Human’ Wins Trust
Audio Gets Programmatic: Lisa Coffey of IHeartMedia Says ‘Guaranteed Human’ Wins Trust
22 Feb 2026
AI will Make Agencies Feel Human Again: Carat’s Carrie Drinkwater
AI will Make Agencies Feel Human Again: Carat’s Carrie Drinkwater
18 Feb 2026
Data and Context Drive Performance in Connected TV: OMD’s Tej Desai
Data and Context Drive Performance in Connected TV: OMD’s Tej Desai
17 Feb 2026
Fragmentation Meets Focus Even as News Expands: CNN’s Guy Griggs
Fragmentation Meets Focus Even as News Expands: CNN’s Guy Griggs
17 Feb 2026
Agentic Platforms Speed Up Media Planning for CTV Advertisers: Disney’s Alex Combs
Agentic Platforms Speed Up Media Planning for CTV Advertisers: Disney’s Alex Combs
16 Feb 2026
Contextual Targeting Gains Ground in CTV: Magnite’s Ryan Kenney
Contextual Targeting Gains Ground in CTV: Magnite’s Ryan Kenney
15 Feb 2026
Lower Costs Fuel In-Store Media Growth: Stratacache’s Ben Reynolds
Lower Costs Fuel In-Store Media Growth: Stratacache’s Ben Reynolds
15 Feb 2026
Gaming Offers Commerce, Not Clutter, to Brands: Acxiom’s Elizabeth Donovan
Gaming Offers Commerce, Not Clutter, to Brands: Acxiom’s Elizabeth Donovan
11 Feb 2026
Ubiquitous Video Expands High-Impact Ad Inventory: VideoElephant’s Brian Cullinane
Ubiquitous Video Expands High-Impact Ad Inventory: VideoElephant’s Brian Cullinane
10 Feb 2026
Contextual Targeting Is Turning CTV Into a Performance Channel: Wurl CEO Dave Bernath
Contextual Targeting Is Turning CTV Into a Performance Channel: Wurl CEO Dave Bernath
10 Feb 2026
Advanced Audience Planning Drives TV’s Next Phase: iSpot’s Dan Hickox
Advanced Audience Planning Drives TV’s Next Phase: iSpot’s Dan Hickox
9 Feb 2026
Personalization Inside Physical Stores Underpins Retail Media Strategy: CVS’s Paul Lentz
Personalization Inside Physical Stores Underpins Retail Media Strategy: CVS’s Paul Lentz
9 Feb 2026
Marketing Intelligence Adds Value to Growth Partnerships: Nielsen’s Peter Naylor
Marketing Intelligence Adds Value to Growth Partnerships: Nielsen’s Peter Naylor
4 Feb 2026