All posts by Rob Williams

Sell-Side Decisioning is Reshaping Programmatic Activation: Index Exchange’s Sarah Botherway
9 Dec 2025
Retail Media to Surpass TV Ad Spend as Upper-Funnel Brand Credentials Show: WPP Media’s Bukowski
9 Dec 2025
Mobile Gaming Drives Performance for Programmatic Ads: Zynga’s Corentin Leydis
8 Dec 2025
Elevating Context, Commerce Media and the Power of Signals: Uber Advertising’s Kristi Argyilan
7 Dec 2025
Adtech’s ‘Growth Paradox’ Deepens, but Marketers can Reverse It: StackAdapt’s Anna Grodecka-Grad
3 Dec 2025
Biggest Surprise in Omnicom-IPG Deal Is How Many Brands Survived: Madison and Wall’s Brian Wieser
1 Dec 2025
Convergence, Transparency and AI are Reshaping Programmatic Ads: Nexxen’s Chance Johnson
30 Nov 2025
Premium Advertising Depends on Brand Trust, Relevant Ads, Healthier Open Internet: StackAdapt’s Gregory Joseph
25 Nov 2025
Addressable Video and Smart Planning Drive Patient Action for Healthcare Marketers: PHM’s Sarah Bast
25 Nov 2025
Premium Media Inventory Needs Strong Brands, Respectful Ads, Relevant Messaging: The Trade Desk’s Will Doherty
24 Nov 2025
Retail Media Is Driving Brand Growth, Not Just Performance: Kroger’s Jenny Holleran
19 Nov 2025
Creative Quality, Data Collaboration and AI Agents Will Define Publishers’ Next Phase: Adobe’s Sam Garfield
18 Nov 2025
AI, Agentic Commerce and ‘Priceless’ Real-World Experiences Reshape Marketing: Mastercard’s Cheryl Guerin
17 Nov 2025
Tie Media to Patient Outcomes: Genentech’s Gozde Dinc on Measuring Success in Healthcare Ads
17 Nov 2025
Integrated Commerce Empowers Advertisers to Work Smarter: IPG Mediabrands’ Amie Owen
12 Nov 2025
Marketers Must Demand Data Access and Build Trust to Power AI and Attribution: ANA’s David Fogarty
12 Nov 2025
Innovid CEO Zvika Netter Unveils ‘Orchestrator’ AI Platform to Help Marketers Navigate Disruption
11 Nov 2025
AI, Data & Personalization are Powering Healthcare’s Next Leap: IPG Mediabrands Health’s Melissa Gordon-Ring
10 Nov 2025
Reimagining Patient Reach: CMI Media Group’s Clifton Covey Pushes for Smarter, Privacy-Safe Ads
10 Nov 2025
Big Creative Ideas will Lead the Next Wave of Advertising: Flowcode’s Tim Armstrong
9 Nov 2025