BERLIN — Augmented reality is "a really exciting growth space at the moment," says Tom Wood, Commercial Director and Co-Founder of mobile augmented reality agency Kudan.  We had the opportunity to speak with Wood at the at The Europas in Berlin to find out more about how the company is working with advertisers to integrate augmented reality into campaigns. Wood explains [...]

Leaders in digital advertising and digital media will

Automated systems pioneer Equilibrium broke into the social video game with the launch of EQ Network at SXSW last year.  EQ Network is the world’s first HD social video network and we had the opportunity to speak with CEO Sean Barger earlier this month the 2nd Screen Summit at CES to find out more about it. Barger explained that EQ Network [...]

BERLIN — Crane.tv, an online video-magazine for contemporary culture, has made the online video revolution economically viable with a profitable business model that revolves around creating, distributing and monetizing high quality online video content.  We had the opportunity to speak with CEO Constantin Bjerke at The Europas in Berlin to find out more about the company’s objectives and revenue model. Bjerke [...]

BERLIN — The growing number of on demand entertainment options has made choosing a movie or television show a chore.  Personalized discovery engine Foundd  is taking a new approach to content recommendation, taking the pain out of deciding what to watch.  We spoke with Foundd founder and CEO, Lasse Clausen, at The Europas in Berlin to find out more about [...]

San Francisco-based commerce company Delivery Agent announced a partnership with Samsung as the Consumer Electronics Show in Vegas.  We had the opportunity to speak with Delivery Agent SVP Sales & Business Development, Jody Stark, at the at the 2nd Screen Summit at CES to find out more about the partnership. Stark explains that the partnership brings Deliver Agent’s commerce platform to [...]

An automated system in which advertisers purchase spots on Dailymotion in real-time has lead to greater efficiency for marketers and higher ad rates for the big publisher, says Roland Hamilton, who heads the U.S. operations for the Paris based company. Hamilton explains that the automated buying is separate from the company's direct sales efforts which is largely focused around sponsored programming. Dailymotion [...]

'Vampires' is a documentary web series about a group of people in New Orleans who believe themselves to be vampires.  We caught up with the show’s creators, David Schatanoff, Austin Smoak and Dan Ast, at the IAWTV Awards at CES to glean some advice on producing documentary content for a web audience. Smoak explained that the team "ended up choosing web [...]

Only about 5% of consumers are willing to shell out for paywall-ed content, says Matt Minoff, President & CEO of  Manhattan-based Selectable Media, a digital platform that unlocks premium content via advertising. He's betting that tools like those Selectable offers can help publishers tap into the other 95%, he tells Beet.TV in a video interview. Microsoft likes Selectable Media's prospects [...]

Here's the big news and various updates from the Beet world: I have bootstrapped Beet.TV with the support of the boutique PR firm I founded 20 years ago. The staff, and my partner Kent Holland in particular, have allowed me to grow it over the past seven years. And I am grateful. Now, with Beet.TV squarely on its feet, I have sold [...]

Given the industry attention to cord-cutting, the Intel-Comcast partnership announced at the Consumer Electronics Show to bring TV Everywhere programming to multiple devices is an important one to watch, says Michael Bologna, Director of Emerging Communications at GroupM, in this interview with Beet.TV at the conference held earlier this month. "We have all been talking about cord cutting but this is [...]

Beet Retreat 2013: A Summit of Digital Media... by DailymotionUSA Watch the Beet Retreat 2013, a leadership summit of leaders in the digital video industry, streaming live via Dailymotion from the W Resort & Spa in Vieques, Puerto Rico. You can find the stream right here on this page, on Friday, February 1, from 11:30 to 5:00 p.m. EST.  The hashtag for [...]

The much heralded advent of "TV Everywhere." the techology that allows cable subscribers to use their credentials to access programming on wireless devices has stumbled, according to a report in the Wall Street Journal. Problems include a range of different Apps for for shows and providers.  The biggest issue is around authentication, the need for subscribers to enter user ID [...]

LAS VEGAS — "Audiences are changing—they’re not watching just television anymore.  They’re multi-tasking," says Beet.TV contributor  Ashely Swartz.  As a result, advertising is changing as well.  Swartz reports from the Rovi booth at CES about the growing need for interactive, data-driven ad delivery and how Rovi’s multi-screen advertising solutions play into that demand. Swartz says that advertising is no longer about [...]

The proliferation of video distribution across multiple devices is an exciting development, but the mediaindustry needs to solve the issue of cross-platform buying, says Louis Jones, CEO of Maxus,North America, the media agency unit of WPP's GroupM. We spoke last week at CES after a tour of the show floor with GroupM chairman Irwin Gotlieb. Adweek recently named Maxus the Media Agency [...]

LAS VEGAS -- At the Consumer Electronics Show, several ad agencies and media  companies host tours of the show floor, but the best one to book a slot on may be with Irwin Gotlieb, chairman of GroupM, the giant media agency of London's WPP. He's been hosting tours of CES for many years for brands and clients, and his tours are like [...]

LAS VEGAS — The 2nd Screen Summit at CES marked an "unprecedented gathering of all of the visionaries around the second screen."  We had the opportunity to speak with Guy Finley, the Executive Director of the 2nd Screen Society and MESA to find out about how the organization is helping to foster the development of second screen technology. The 2nd Screen [...]

LAS VEGAS — Producing content for an online audience is an entirely different ballgame from producing content for a television or film audience, thanks to the open dialogue that exists on the web between creator and consumer.  At the IAWTV Awards at CES, we spoke with Steven Wasserman and Victor Solis, the creators of live action comic series Generic Girl, [...]

LAS VEGAS — What’s Trending With Shira Lazar has made a name for itself as the live web show dedicated to what’s hot on the web, from YouTube videos to memes and everything in between.  We had the chance to chat with the show’s host and executive producer, Shira Lazar, on the red carpet at the IAWTV Awards at CES [...]

LAS VEGAS — Last year Felicia Day, who began her career as an actress and made her foray into the production side of things as the creator and writer of The Guild, launched her own premium YouTube channel, Geek & Sundry.  After nearly a year of running the Geek & Sundry network, we caught up with Day at the IAWTV [...]