The real-time, social gaming service Everfeel is planning on expanding from French and English versions to Russian, South Korean, Japanese and other geographies, says Tobias Nevin, founder and CEO of ND Interactive, which operates Paris-based Everfeel, in this interview with Beet.TV. The service marries 3D animation with voice conversations in real time, Nevin explains. "Everfeel is a live, voice, social game [...]

BOSTON – Using video content to supplement material of traditionally non-digital media, such as magazines, is increasing viewership, says Rob Adams, executive producer of multi-platform video for Canada-based Rogers Media. "There's so many opportunities right now for traditional, non-television brands in the world of media to use video and to put it into their offerings," Adams says. Beet.TV interviewed Adams last week at the Brightcove [...]

Cluj-Napoca, Romania --  From an office in this academic town, equidistant to Bucharest, Budapest and Belgrade, a team of developers has completely re-engineered Beet.TV, using the AOL video platform and a highly customized WordPress CMS. The project, supervised by AOL executives in New York,  involved the migration and proper contextualization of some 4,000 videos and blog posts. Since its launch in 2006, [...]

TubeMogul, the Emeryville, California video ad technology company, has raised $10 million additional C round of funding, lead by Singapore-based  SingTel Innov8, the corporate venture capital arm of the SingTel Group, the company announced today. Earlier this year we interviewed TubeMogul CEO and founder Brett Wilson about the company and its opportunities for growth around the emerging real-time bidding marketplace for [...]

Customer demand for content creation and consumption led IP video networking and digital signage leader Haivision to create their own video content management system – a core component of the Haivision Video Cloud, which was launched in April, says Chance Mason, EVP of Internet media for Haivision. After the acquisition of  encoding system KulaByte, the Montreal and Chicago-based company was able to distribute [...]

Founded in 2000, NY-based production and marketing company Magnet Media, which has been involved in producing video creative and branded entertainment for companies like Google, Microsoft and Adobe, recently launched a next-generation content studio that will focus on creating web original series – Magnet Media Originals. Beet.TV spoke with Paul Kontonis, general manager for Magnet Media Originals, at the Streaming Media [...]

The benefits of H.265 aka HEVC are obvious – 4K video provided at an equivalent quality to H.264 at half the data rate, says Jan Ozer, who works with the Streaming Learning Center and is an author for Streaming Media Magazine. Beet.TV spoke with Ozer at the Streaming Media East conference where he was a moderator for the event. "That's pretty much established," [...]

The recently hatched YouTube metrics service vidIQ has inked deals with brands such as Revision3, Mondo Media and SalesForce, says Rob Sandie, Co-Founder of vidIQ during an interview with Beet.TV at Streaming Media East. "We help brands maximize views on YouTube and we will help a brand with their Youtube SEO strategy," he explains. vidIQ does that by working with [...]

BOSTON – Spuul, a Singapore-based Netflix-like movie streaming service, is aiming to build the largest legal platform for Indian film and television content, says Michael Smith, Jr., chief product officer for Spuul. Spuul targets two audiences – people who live in India and people outside of India who love Bollywood, particularly those who have emigrated from India. Spuul's library consists of [...]

AOL is seeking to syndicate video content, not just across  websites and portals – but into proprietary video players, the first of which is Brightcove.  The alliance allows Brightcove customers,  such as the Weather Company, to pull videos from hundreds of AOL publisher partners into their Brightcove players, explains Frank Besterio, VP and head of business development for AOL On. This [...]

Netflix, which dominates Internet traffic in the U.S. with as much as 30 percent of bandwidth at peak hours, is shifting from its distribution from content delivery networks (CDN's), which stream from a central point, to a multitude of "cache" boxes which will be widely distributed to Internet providers who will store high quality video locally, says industry analyst Dan [...]

BOSTON - Sutter Health, a giant not-for-profit, Northern California-based network of doctors and hospitals, is using video  to communicate with the members and prospects about a range of health related topics from coverage to medical care and wellness.   With the Affordable  Care Act becoming law next year, Sutter and other healthcare providers are upping the amount of video to [...]

Ustream, the widely popular live web streaming site, has been quietly moving into a full-services, video solution provider for small customers and  big enterprises and media companies, says David Gibbons, VP for product marketing, in this interview with Beet.TV Some customers for the Ustream video platform include Cisco, Dell and Sony, says Gibbons. We spoke to him about the evolution at Ustream [...]

YuMe is gearing up to introduce an audience-targeting tool in the second half of the year to help brands reach specific segments of viewers across screens, says Ed Haslam, senior VP of marketing at online video technology platform YuMe, in an interview with Beet.TV. "We will create segements, reveal them to advertisers and take input from advertisers to see who they [...]

Launched in the first quarter of 2013, AudienceXpress, an automated sales platform for selling TV audience impressions, allows advertisers to focus on particular target audiences – but automates the process. We spoke with Walt Horstman, general manager of AudienceXpress, in our New York studio. Using the best practices of digital audience buying, the New York-based company incorporates audience data to provide [...]

MONACO -  (Published 11.11.12) The animated GIF, those quirky, short moving images introduced way back in the day by CompuServe in 1987, are making a comeback, thanks in large part to the easy conversion from video to the GIF, format explains David Karp, founder and CEO of Tumblr, in this interview with Beet.TV Karp explains how Tumblr has become a popular [...]

Careerbuilder.com uses video content as a tool to unite job seekers with hiring companies. Having recently begun offering video content on their mobile platform, the Chicago-based site has almost doubled their video views, says Patrick Moye, director of design, video and branding for Careerbuilder.com Careerbuilder.com, the largest online employment website in the United States, produces videos for their clients and recommends that companies focus on telling stories about [...]

BOSTON - With the launch of Brightcove Video Cloud Live, Chicago-based automotive classified site Cars.com is looking to bring live video feeds to the forefront of their site in the next year, says Eric Rossi, senior producer of multimedia for Cars.com. Currently, Cars.com produces around three to seven videos each week and amps up production during auto show seasons to 10 to 15 [...]

BOSTON --  Gaiam TV,  an online video wellness producer , has is finding success using a paid subscription model. Subscribers are paying  due to the variety of highly-produced, long-form content available, says Michal Lebowitsch, product manager at Gaiam TV. After a 10-day free trial, Lebowitsch says most users convert to the subscription service. Gaiam TV offers unlimited streaming of high-quality fitness, yoga and [...]

Tremor Video's VideoHub unit has gotten industry certification from the Media Ratings Council (MRC) for its viewability measurement tool, which determines the  placement of videos on web pages, plus engagement and other metrics, the company announced today. We spoke with VideoHub general manager Anthony Risicato about the issue of viewability video players advertisers.  He also speaks about the importance of other [...]