MONACO – (Published 11.11.12) The animated GIF, those quirky, short moving images introduced way back in the day by CompuServe in 1987, are making a comeback, thanks in large part to the easy conversion from video to the GIF, format explains David Karp, founder and CEO of Tumblr, in this interview with Beet.TV

Karp explains how Tumblr has become a popular platform for sharing GIF’s by allowing files uploads of up to 1 MB. You can find some very cool GIF’s on this Tumblr page.

We spoke with him at the Monaco Media Forum.

Update 5.21: The New York Times has a story about the history and evolution of the animated GIF.

Production Note: This video was shot from the balcony of the Beet.TV hotel room in Monaco, it is not a green screen.

MMF12