Beet Retreat 2013, a two-day conference with a select group of digital media leaders, on the state of digital video at the W Retreat and Spa on the Caribbean island of Vieques on February 1 and 2.
GroupM's audience buying unit Xaxis is able to create private exchanges online for premium publishers, says Christina Beaumier, VP of Global Client Development in this interview with Beet.TV
Rob Norman, the newly named Global Digital Officer of GroupM, the giant WPP media unit, and Brett Wilson, CEO of TubeMogul, a video advertising services company, will keynote a half-day conference on the state of Real-Time Buying (RTB) and video advertising, on Thursday, September 27 in New York at the GroupM offices.
Presented by Hosted by GroupM The adoption of Real-Time Bidding (RTB) and, the programmatic buying and selling of digital video advertising, is exploding with brands, agencies and publishers. Beet.TV will host a half-day exploration of the topic with leading agency executives, analysts, publishers and technology providers. Keynote Speakers: Rob Norman, Global Chief Digital Officer, GroupM […]
FORT LAUDERDALE — It may seem confusing to viewers in other parts of the world, but TV Everywhere is America’s system for ensuring cable TV subscribers can access their bundles on internet devices. Problem is, not too many consumers know that. Adobe, whose Primetime powers the authentication back-end that enables TV Everywhere, recognizes the problem. That’s why Adobe […]
FORT LAUDERDALE — In November, video ad tech vendor TubeMogul unveiled software to let marketers plan their video and TV ad campaigns. In future, it aims to give users more control over the tool. The tool “will ultimately be self-service”, the company’s TV strategy senior director Oscar Rondon tells this Beet.TV panel discussion. “If you […]