Look Who’s on Vieques for the Annual #BeetRetreat, presented by Videology with AOL On

By on 01/24/2014 5:50 AM @beet_tv

The third annual Beet.TV Executive Retreat is January 24-25 at the W Retreat & Spa on the Caribbean island of Vieques.   Over the course of  next two days of  panels and presentations, this group of industry leaders will explore the emerging medium of digital video.  Topics will  include  ad effectiveness and measurement;  the emerging platforms and strategy for distribution;  programmatic and real-time buying;  web original entertainment and news video;  “native” advertising;  interactive advertising;  syndication and discovery — and other topics.   The conversations will be deeply informative.  In addition to the programming, the participants will enjoy unique off-the-grid networking. The entire program is being produced for video.  We are not producing it live, but will start to publish segments this on Sunday.  Her is the line-up;

Thanks to Videology for being our presenting sponsor and to AOL On for being our featured sponsor.

Keynote Speakers

Participants

Below is the Agenda:

Friday:

  • 2:05 – 2:13 Post CES: The Changing Platforms of Video Consumption
    Ashley J. Swartz  CEO, Furious Minds
    w/Andy Plesser  (moderator)
  • 2:15 – 2:25 The Inevitable Automation of the Media Buying Landscape and What it Means
    Kristi Argyilan, President, Magna Global  U.S.
    w/Ashley Swartz (moderator)
  • 2:30 – 2:40 Digital Video: Programmatic vs. Channel Driven, Where is the Industry Headed
    Rob Norman, Global Chief Digital Officer, GroupM
    w/Ashley Swartz (moderator)
  • 2:45 – 2:55 The State of Digital Video, a New Forrester Report Commissioned by Videology
    Brent Gaskamp, SVP, Development, Videology
    w/Ashley Swartz  (moderator)
  • 3:00 – 3:10 Project Blue Print:  Report on Cross-Platform Performance by ESPN powered by comsCore
    Gian Flugoni, Co-founder and Executive Chairman, comsScore
    w/Ashley Swartz  (moderator)
  • 3:15 – 3:25 Update: XCR Powering Cross-Screen Media Planning
    David Hohman,  EVP, Global Client Business Partner, Agency Solutions, Nielsen
    w/Ashley Swartz (moderator)
  • 3:30 – 4:10 Big Data is Moving Digital Video Dollars to TV 
    Gian Fulgoni, comScore
    David Hohman, Nielsen
    Stefan Maris, Global Product Manager, Civolution
    Adam Shlachter , SVP, Media Digitas
    Brian Gleason, MD, North America, Xaxis
    w/ Ashley Swartz (Moderator)
  • 4:10 – 4:50 Beyond the Desktop:  New Platforms for Consumption
    Tal Chalozin, CTO & Co-founder, Innovid
    Erin Sinimo, SVP, Director of Mobility, Starcom Worldwide
    Stephanie Sarofian, Executive Director, Brands, inMobi
    Ritu Trevedi, MD , Digital Marketplace, MediaVest
    w/ Erick Schonfeld (moderator)
  • 5:00 – 5:45 The New Equation of Content of Creation and Strategy
    Rebecca Howard, GM, Video, The New York Times
    Steven Schiffman, GM, Video, The Washington Post
    Ran Harnevo, President, AOL Video
    w/Erick Schonfeld (moderator)
  • 5:45 – 5:55 How Twitter is Driving Television Viewing
    Lisa Giacosa SVP Global Social Media Director and Video Lead at Starcom MediaVest Group
    w/ Erick Schonfeld (moderator)

Saturday

  • 8:00 – 8:35 The Emerging Opportunities of Digital Video for Brand Advertisers
    Rob Norman, Global Chief Digital Officer, GroupM
    Adam Shlachter, SVP, Media, Digitas
    Ran Harnevo, President, AOL Video
    Lisa Giacosa SVP Global Social Media Director and Video Lead at Starcom MediaVest Group
    w/  Erick Schonfeld  (moderator)
  • 8:40 – 9:35 Video Advertising: Pricing, Effectiveness and Viewability
    Oren Harnevo, CEO, Eyeview
    Ritu Trevedi, MD , Digital Marketplace, MediaVest
    Jim Daily, GM for U.S., eBuzzing
    Charles Gabriel, SVP for Video Sales, AOL
    Anthony Risicato, GM, VideoHub (Tremor Video)
    Kevin Lenane, CEO, Veenome
    w/ Ashley Swartz  (moderator)
  • 9:40 – 10:20 Driving the Impact of Native Video Advertising
    Adam Singolda, CEO, Taboola
    Richard Spalding, CEO, 7th Chamber
    Mitchell Reitchgut, CEO, Jun Group
    Richard Kosinski, President, U.S., Unruly
    w/ Ashley Swartz (moderator)
  • 10:25 – 10:45 The State of Mobile Video Advertising
    Erin Simino,  SVP, Director of Mobility, Starcom Worldwide
    Francisco Cordero, GM, Brand Business, U.S. inMobi
    w/ Ashley Swartz (moderator)
  • 10:50 – 11:20 The New World of Video Journalism
    Andrew Pergam, Sr. Editor, Video, The Washington Post
    Bill McCandless,  VP, Video,The Bleacher Report/Turner
    Andy Plesser, Executive Producer, Beet.TV
    w/Erick Schonfeld  (moderator)
  • 11:30 – 12:00 Scaling Fast:  New Tools for Video Content Creation
    Erick Schonfeld, Co-founder, TouchCast
    Josh Weinstein, Founder, YouAreTV
    w/Andy Plesser  (moderator)
  • 12:00 -  12:20 lunch break
  • 12:20 – 1:10 Programmatic Emerges for the Publishers
    Sean Buckley, VP Platform, SpotXchange
    Mark Trefgarne, CEO Liverail
    Roland Hamilton, GM, North America, Dailymotion
    Eric Orme, COO, NDN
    Pierre de Grandmaison, Head of Business Development, Teads
    w/Ashley Swartz (moderator)
  • 1:10 – 2:00 Programmatic Power for the Agencies and Brands
    Kristi Argyilan , President Magna Global, U.S.
    Brian Gleason, MD, Xaxis NA
    Brent Gaskamp,  SVP, Videology
    Chris Smith, GM Emerging Media and Video, Turn
    Jay VanDerzee, Head of Sales, Media Platforms, Google
    Dee Solomon, Chief Marketing Officer, MediaLink
    w/Ashley Swartz (moderator)
Recent Videos
image
Ericsson Taps Elemental Technologies for “Virtualized Encoder”

LAS VEGAS  –   As part of Ericsson’s expansion into cloud-based video encoding with its “Virtualized Encoder Solution,” it has tapped Portland, Oregon-based Elemental Technologies, the companies announced at the NAB Show. We sat down with Ericsson’s Giles Wilson, Head of TV ...

image
Qualcomm is Shipping MPEG Dash Enabled Chips on All Android Devices

LAS VEGAS –  Semiconductor manufacturer Qualcomm is now shipping all Android devices with MPEG Dash implementations — and some phone manufacturers (OEM’s) are enabling the new video streaming standard, says Aytac Biber, Video Technology Product Manager, in this interview with Beet.TV Aytac ...

image
Ooyala Taps Microsoft Azure for Cloud Solutions

LAS VEGAS – Ooyala, the digital video services company, which has been expanding its offering as a “TV Everywhere” platform for big broadcasters including Univision, has entered an agreement with Microsoft for its Azure, cloud-based platform, explains Jonathan Wilner, VP for Products, in ...

image
Microsoft Unveils Skype TX, a Studio-Grade Solution for Broadcasters

LAS VEGAS – As television, digital, radio and even live events come together, Skype has found a place in the middle of that convergence, connecting people worldwide via live television and digital, says Angie Hill, general manager of consumer marketing at Skype, in this interview with Beet.TV at the 2014 ...

image
UGC-Based Broadcast is #1 New Syndicated Show in U.S.

LAS VEGAS – The manpower and resources behind local news have shrunk but the time frames have not, leading to a lot of repetition in news programs, says Phil Alvidrez, executive in charge of production for RightThisMinute, a TV show that publishes online video content – and tells the story behind it – ...

image
Dolby Readying “Cinema-Like” Audio for Mobile Video

LAS VEGAS – With the advancement in second-screen and mobile technology as companies like Apple and Amazon rolled out mobile devices that could support high-definition video, consumer expectation for high-quality sound on their tablets and phones increased, says JC Morizur, senior director of professional ...

image
Live Video Streaming Format MPEG Dash Embraced by Akamai, Google, Adobe, Microsoft others

LAS VEGAS – MPEG Dash — the emerging live video format for cross-platform streaming, has picked up considerable traction over the twelve months with the participation of major players including Google’s YouTube, Microsoft’s Azure, Adobe Primetime and Akamai, explains Will Law, Chief ...

image
Microsoft says Streaming Olympics was Turning Point for its New Cloud Offering

LAS VEGAS —  Microsoft’s global, cloud-based platform for delivering video, called Azure, is gaining momentum and customer wins in the aftermath of its successful streaming of the Winter Olympics, says Bob DeHaven, GM of Worldwide Communications and Media, in this interview with Beet.TV The ...

image
Microsoft Announces Support for Fast-Emerging Streaming Standard MPEG-Dash

LAS VEGAS  – One of the top stories from the NAB Show was the accelerated support of streaming  video standard MPEG-Dash, perhaps  most notably with the announcement from Microsoft that it will support Dash with its media solutions. At NAB, we interviewed Iraj Sodagar, Principal Multimedia Architect ...

image
Making Content Marketing Accountable To Drive Business, MediaCom’s Sean Black Explains

Content marketing has always been a part of advertising, but the big difference is that content is finally accountable, says Sean Black, Managing Partner and Group Digital Director at MediaCom, during an interview for Beet.TV with Paul Kontonis, SVP Strategy & Sales at Collective Digital Studio. ...

image
Branded Video Must be Tailored to the “Venue,” Mindshare’s Migliozzi

Branded video performs best when it’s tailored properly to the platform, says Joe Migliozzi, Digital Lead at Mindshare NA, in an interview for Beet.TV with Paul Kontonis, SVP Strategy & Sales at Collective Digital Studio. “The consumers are defining the platforms for the brand. If ...

image
Digital Planning will Come to TV Ad Buying, but Not So Fast, Nielsen’s Amit Seth

SAN FRANCISCO – While measurement tools like Nielsen’s OCR allows TV ad buyers to identify online audiences to match TV buys, which are primarily for “make goods,” there are strong headwinds against changing the way that TV ads are sold via upfronts and other conventional means, ...

loader