LONDON -- In Iran, with significant limits on what it can cover from its bureau in Tehran, Reuters is following a cadre of citizen journalists on Twitter who provide camera-phone videos of street protests, says Greg Beitchman, Global Editor of the Reuters News Agency. From London, Beitchman manages the vast global television news gathering and distribution service that provides video news [...]

SAN FRANCISCO - Jane Goldman, editor in chief of CHOW, the CBS Interactive food site, is finding success with instructional videos as short as 30 seconds. Daisy Whitney interviewed Goldman at Beet.TV's roundtable in San Francisco last month.Half joking, she told Daisy that CHOW keeps its online video clips short because she has a short attention span.  "You can say so [...]

Beet.TV is the first and only business “publication” which uses video as its primary reporting tool. The editorial focus is the extraordinary developments in online video. It covers a broad variety of topics including video journalism, digital advertising, the technology of distribution and consumption, and original entertainment programming for the Web. Videos are seen on Beet.TV and published regularly on the [...]

LONDON--While Adobe Flash is the most pervasive plug-in for video on the web, it is not supported by Apple's iPhone, iPad, and related devices.  Publishers wanting to get videos on these devices are scrambling for for various solutions including the nascent HTML5, an emerging technology to publish video on the web without using a plug-in.One analysts predicts that 5 million [...]

LONDON -- While the Financial Times is mostly behind a subscription wall, its videos are provided without restrictions.   While FT advertising sponsorship is doing well, the publisher is considering charging for some video content, Stephen Pinches, Lead Product Development Manager at FT.com told the Beet.TV Online Video Roundtable.  The Roundtable was held at the offices of the Guardian in London yesterday.  In [...]

When asked the biggest challenges in online video advertising this year, top executives at media agencies like Starcom and MediaVest say they're most eager to target audiences better and to access more sophisticated data around viewership. At last week's 4A's conference in San Francisco, which drew top brass from ad agencies and brands, I caught up with MediaVest's President Donna Speciale, [...]

  Our first overseas event was on Monday, March 8 at the London offices of the Guardian. Helping me co-moderate was Robert Andrews, editor of paidContentUK.   We are publishing a number of segments from the conference on this page, so please check back for updates: 3/9/10  Financial Times Mulls Paid Model for Online Video 3/9/10  Apple Inexorably Pulling Video Publishers to HTML5 -- [...]

Although online video advertising has been a growing area, some on Madison Avenue believe it's too pricey. Marc Ruxin, EVP and Chief Innovation Officer for McCann Worldgroup, told Beet.TV at the online video roundtable last month that the prices were too high. Andy Plesser, Executive Producer

SAN FRANCISCO -- Getting viewers to want to watch online ads, particularly mid-roll spots, requires that the ads are relevant to the viewers.  By increasing the personal relevance of them, CBS is finding completion rates of views of as high as 95 percent, which is about 10-15 points higher than normal. We spoke with CBS Interactive SVP Anthony Soohoo recently to [...]

While the audiences for viewing of live events might be relatively small,  it can be influential for the publishers seeking to build a brand, says Jim Louderback, CEO of Revision3, the producer and syndicator of tech and lifestyle online video programming. Jim mentions this in during an extended segment from our Beet.TV Online Video Roundtable in San Francisco.   You can find [...]

In crafting a successful strategy around online video, analytics are essential and Ominiture, which was purchased last year by Adobe for $1.8 billion, is supplying data to most of the major online publishers.  Beyond the data for online consumption, Omniture is developing a three-screen (online, mobile and television) system for analyzing consumer interest and behavior.  One of the first media [...]

SAN BRUNO, CA -- YouTube, which announced in November the availability to create computer generated text captions of video on a limited number of channels, is announcing today that it is making voice-to-text captioning available to most video channel producers. YouTube also plans to make transcriptions available in languages other than English.  Jason Kincaid at TechCrunch has some details that are [...]

SAN FRANCISCO - Networks including CBS are considering moving toward a full ad load online, in a move that could potentially usher significant dollars into online video, but also turn off users who are accustomed to seeing only a handful of ads on Web TV. "You can get video quality at 1080p so there is no difference between what you [...]

SAN FRANCISCO, CA -- With the advent of sophisticated authentication software, content creators will have the ability to monetize their video through a range of payment schemes from micropayments... to bundled carriage fees akin to cable subscriptions, says Bismarck Lepe, co-founder of Ooyala, the Mountain View-based online video platform company. At the Beet.TV Online Video Roundtable in San Francisco last week, Bismarck [...]

SAN FRANCISCO -- In a speech the annual 4A's conference, Arianna Huffington sought to inspire the audience of advertising and media executives with her high energy approach to publishing.   After the her speech, she spoke with our very own Daisy Whitney, explaining her 4E's, the essential elements in media and marketing: engagement, energy, empathy and enthusiasm.Daisy asked her about online video.  [...]

Ask pretty much any agency or brand executive what they want more of this year and they'll tell you data--they want better data that they can use to target their potential customers. That's why I take a detailed look at why two recent data-driven deals matter in this week's New Media Minute. The deals include the Quantcast-MTV pair-up and Visible [...]

SAN FRANCISCO -- While broadcasters and other content creators are putting more video online and consumers are increasingly watching, the industry  hasn't seen a significant migration of television ad dollars online because of a decentralized media buying environment, according to Jayant Kadamabi, founder and president of YuMe. YuMe, the Redwood City-based online video advertising technology company that just raised $25 million [...]

Brightcove, the big video services company, has been expanding aggressively in Japan with a number of corporate and media clients.  Today, the company announced it will provide video services to the Nikkei, Japan's largest business newspaper. This win extends the reach of Brightcove to include several of the world's leading newspapers, including The Guardian, The New York Times, the Washington [...]

SAN FRANCISCO -- Media executives have a love/hate relationship with Apple. They admire the elegant design and usability of its products but decry the restricted "walled garden" that Apple puts up for content creators. Their ambivalence was clear during this segment of the Beet.TV Online Video Roundtable in San Francisco on Wednesday.  Quipped moderator Kara Swisher, you "live in a [...]

The Financial Times has been publishing online video for the past three years and is set to "invest heavily" in production and technology, according to Rob Grimshaw, head of digital operations for the FT. Grimshaw told me that the FT is producing 180 new videos per month and averaging one million video views.  He said the value to viewers is the [...]