All posts by Rob Williams

Agentic Platforms Speed Up Media Planning for CTV Advertisers: Disney’s Alex Combs
16 Feb 2026
Contextual Targeting Gains Ground in CTV: Magnite’s Ryan Kenney
15 Feb 2026
Lower Costs Fuel In-Store Media Growth: Stratacache’s Ben Reynolds
15 Feb 2026
Gaming Offers Commerce, Not Clutter, to Brands: Acxiom’s Elizabeth Donovan
11 Feb 2026
Ubiquitous Video Expands High-Impact Ad Inventory: VideoElephant’s Brian Cullinane
10 Feb 2026
Contextual Targeting Is Turning CTV Into a Performance Channel: Wurl CEO Dave Bernath
10 Feb 2026
Advanced Audience Planning Drives TV’s Next Phase: iSpot’s Dan Hickox
9 Feb 2026
Personalization Inside Physical Stores Underpins Retail Media Strategy: CVS’s Paul Lentz
9 Feb 2026
Marketing Intelligence Adds Value to Growth Partnerships: Nielsen’s Peter Naylor
4 Feb 2026
AI Now Underpins the Marketing Operating System: Nissan’s Allyson Witherspoon
2 Feb 2026
Market Transparency, AI Reshape Ad Buying in Connected TV: Horizon Media’s Samantha Rose
2 Feb 2026
Why CTV Is Becoming the Backbone of Healthcare Marketing: The Trade Desk’s Baron Harper
2 Feb 2026
Open Web Needs Its Own AI Interface in Next Revenue Chapter: Taboola’s Adam Singolda
28 Jan 2026
Streaming Ad Market Matures as Programmatic, AI, Contextual Targeting Accelerate: FreeWheel’s Kathy Argyriou
27 Jan 2026
CTV Emerges as Performance Channel Amid Shift to Lower-Funnel Ad Buying: Roku
27 Jan 2026
2026 Marks Turning Point for Unified, Self-Serve Retail Media: Criteo’s Sherry Smith
26 Jan 2026
Custom Audiences will Take Center Stage at Beet Retreat San Juan: Alliant’s Margo Hock
25 Jan 2026
How In-Store Media Captures Intent at the Moment of Choice: Stratacache’s Chris Riegel
25 Jan 2026
Commerce GO, Agent-Ready APIs Help to Tackle Ad Fragmentation: Criteo’s Todd Parsons
19 Jan 2026
Agentic AI Is Rewriting Business Models for Ad Agencies: S4 Capital’s Sir Martin Sorrell
16 Jan 2026