Andy Plesser

Shazam, the app for smart phones and tablets which "listens" to television shows and immediately surfaces up related information, has been used by major brands in 150 television campaigns, says David Jones, EVP for marketing, in this interview with Beet.TV

With intense interest in the path of Hurricane Sandy, the Weather Channel recorded some 40 million video views yesterday, Sunday (10.28), making it the busiest video day ever, a spokeswoman told Beet.TV today.  She expects today’s numbers to be even higher.

Bravo is turning up the volume around the launch of its upcoming reality TV series Start-ups: Silicon Valley with an interactive  platform that ranks the influence of paricipants, and puts their ranking and faces on six electronic billboards on Highway 101, just south of San Francisco.

As more consumers use a "second screen" video device (tablet/mobile/notebook) to supplement their television viewing, content creators will have an opportunity to make content specifically for a "second screen," says Eric Anderson, head of content and product solutions for Samsung North America, in this interview.

The World Series is Shazam-enabled, allowing television viewers in the United States to use their mobile and tablet devices to synch up to their televisions for up-to-the minute news, social buzz, stats and other information about the game, says David Jones, EVP for Marketing for the London-based company.

Last year, Nielsen partnered with Facebook in a program called online campaign ratings. Through this arrangement, Nielsen can now tabulate 30-50 percent of total online exposure to any particular ad campaign, says Andrew Feigenson, SVP for Advertising and Platforms at Nielsen, in this interview with Beet.TV

Big brands including Kellogg, Ford and P&G are putting "millions" of dollars into the programmatic buying ecosystem, says Joanna O'Connnell, analyst at Forrester Research, in this inteview with Beet.TV

LONDON — Within the next 18 months or so, video on the Web and on digital devices via Apps will become more video "game-like," says Peter Bale, General Manager for Digital of CNN International, in this segment from the Beet.TV Video Journalism Summit.

LONDON — With video consumption booming via mobile devices in emerging regions, including Africa and Indonesia, along with adoption of IP-connected TV’s in mature markets, video is moving inexorably to Internet-based delivery and will be far more pervasive than cable and satellite in ten years, says Andrew Roy, Head of News, BBC World News in […]

ATLANTA (via Skype Video) Beginnig with the first presidential debate, CNN.com has provided the tools to viewers to "DVR" footage, and share video clips of their making, to Facebook and Twitter.

Beet Retreat 2013, a two-day conference with a select group of digital media leaders, on the state of digital video at the W Retreat and Spa on the Caribbean island of Vieques on February 1 and 2.

Citing the just-released, comprehensive study of digital advertising, titled “The Digital Media Forecast 2012 – 2017,” Forrester Research Principal Analyst Joanna O’Connell says that video advertising will be the fastest growing sector of digital advertising, increasing by 26 percent compounded yearly through 2017.

The real-time buying of mobile video advertising is quickly growing with the rise in consumption and the ermergence of exchanges and other real-time buying technologies says Seneca Mudd, Director of Industry Initiatives for the IAB, the global trade group for digital publishers.

With its acquisition of Efficient Frontier late last year, Adobe is set to enter the world of programmatic ad buying, says David Karnstedt, SVP and GM of Adobe Media and Advertising Solutions, in this interview with Beet.TV

CHICAGO – Although digital video is different than television, video publishers need to manage their sales in a TV-like way, selling inventory on the total number of views or Gross Rating Point, GRP, says Michael Glantz, analyst at Forrester Research, in this interview with Beet.TV

San Francisco-based BrightRoll, the biggest independent video ad property*, according to comScore, expects to book as much as half of its revenue around mobile video in 12 months, says CEO Tod Sacerdoti, CEO, in this interview with Beet.TV

Later this month Microsoft will debut Window 8, an app-like interface which appears the same across the desktop, tablet, phone and Xbox.  The apps provide a big advertising opportunity for the company and its publishing partners, says Keith Lorizio, VP, U.S. Sales & Marketing, in this interview with Beet.TV

Adobe, historically known in the media world for its creative tools and the Flash ecosystem, has positioned itself this week in Manhattan as an integrated advertising and media services company with a high-profile sponsorship of Advertising Week.

AOL today announced the introduction of apps for the smartphone and tablet, surfacing up some 420,000 videos of AOL-owned properties including HuffPost Live and TechCrunch and many others from syndication partners including the BBC and Martha Stewart. 

The New York Times has launched a Web app for digital and print subscribers as a part of the publisher’s NY Times Everywhere initiative, says Alex Hardiman,  Director of Mobile Products for The New York Times in this interview with Beet.TV