In a big year for video technology vendor Kaltura, the company acquired Tvinci, an outfit that helps content owners create over-the-top TV experiences. But more customers than just TV companies want to use video nowadays.
“Visual experiences are becoming part of our lives, transforming the way we learn, entertain, work,” Kaltura president and co-founder Michal Tsur says in this video interview with Beet.TV.
“A lot of the growth we see in online video is not necessarily in the media and entertainment business but also those looking to leverage video for learning, collaboration, communication experiences.”
A Kaltura survey published this month claims to show 75% of 300 enterprises polled believe video is important in a corporate environment.
Tsur was interviewed by Beet.TV at the TV Of Tomorrow show in New York.