WSJ Live’s New Anchor: Digital News Is Less “Dumbed Down”

Tanya Rivero, a recent addition to the WSJ Live team who was most recently an anchor with ABC News Now, hosts Lunch Break, WSJ Live’s noontime news program, which Rivero says gives her the opportunity to work on a wide range of stories. We spoke with Rivero in this interview with Beet.TV at the Wall Street Journal […]

 

WSJ’s Murray Wants Dialogue with Viewers

Sara Murray, an anchor for WSJ Live, says she wants to have a conversation with her viewers. Murray, who led a panel of women entrepreneurs at the Wall Street Journal NewFront on Friday, hosts the 4p.m. “breaking news” show for WSJ Live, which mixes of-the-moment news with lighter topics. We spoke with Murray at the […]

 

Digitas’ Kline on the Transformation of Digital Content

With the digital transformation taking place with technology in people’s personal and professional lives, Anne-Marie Kline, SVP of Social Content and managing director of BrandLIVE for DigitasLBi, says we need to keep moving forward, challenging and reflecting on what we’re doing and why we’re doing it. Beet.TV spoke with Kline at the Digitas NewFront on […]

 

Microsoft Unveils Skype TX, a Studio-Grade Solution for Broadcasters

LAS VEGAS – As television, digital, radio and even live events come together, Skype has found a place in the middle of that convergence, connecting people worldwide via live television and digital, says Angie Hill, general manager of consumer marketing at Skype, in this interview with Beet.TV at the 2014 NAB Show last week. Skype […]

 

UGC-Based Broadcast is #1 New Syndicated Show in U.S.

LAS VEGAS – The manpower and resources behind local news have shrunk but the time frames have not, leading to a lot of repetition in news programs, says Phil Alvidrez, executive in charge of production for RightThisMinute, a TV show that publishes online video content – and tells the story behind it – before it […]

 

Dolby Readying “Cinema-Like” Audio for Mobile Video

LAS VEGAS – With the advancement in second-screen and mobile technology as companies like Apple and Amazon rolled out mobile devices that could support high-definition video, consumer expectation for high-quality sound on their tablets and phones increased, says JC Morizur, senior director of professional solutions and products for Dolby. But this experience was still very […]

 

ESPN’s Glenn Enoch on The First Five-Platform Measurement Initiative

Launched in collaboration with comScore and Arbitron, ESPN’s Project Blueprint, measures content consumption across five-platforms: radio, television, PCs, smartphones and tablets – and is the first measurement initiative to do so. Beet.TV spoke with Glenn Enoch, VP of Integrated Market Research for ESPN, at ESPN’s offices in Manhattan. ESPN announced their initial findings earlier in June. “We want to […]

 

CrowdFlik Launches Free App for Crowd-Sourced Video Creation

On June 27, CrowdFlik announced the launch of their new, free app that allows users to create and share custom edits of event-driven, crowd-sourced video. Beet.TV spoke with Chris Hamer, CEO and Founder of CrowdFlik, about the launch at our New York studio earlier in June. “We’ve simplified it down to its bits and bytes,” […]

 

Havas Media Chief Delport on the Rise of Programmatic Buying

CANNES – With the explosion from a finite to an essentially infinite inventory of content, agencies and advertisers have been faced with the challenge of learning how to manage it. The answer is found in mathematics, says Dominique Delport, global managing director for Havas Media Group and chairman and CEO of Havas Media France. The use […]

 

Mindshare CEO Emery: We are Focused on Real-Time “Adaptive Marketing”

CANNES –  A fundamental change in the media industry is the lack of lag time between the creation and distribution of content, says Nick Emery, global CEO of global media network Mindshare.  Mindshare is a, unit of GroupM, the media agency operating division of WPP,  was co-founded by Emery in 1996. While Mindshare is involved […]

 

MMA’s Greg Stuart: Brands Need to Embrace Mobile Advertising

CANNES – Navigating how to embrace mobile technology is the challenge for CMOs says Greg Stuart, CEO of the MMA (Mobile Marketing Association). Stuart said the MMA will soon be adding four major CMOs to their board. “It’s this knowing versus doing gap,” Stuart says. “They know they gotta do it, but how do they do […]

 

Wochit’s McAllister on Scaling Quality News Video

Founded in 2012, Wochit aims to be a newsroom for the digital age, producing upwards of 450 news videos a day for publication via the company’s platform on a variety of website, blogs, mobile applications and other publishing sources. Beet.TV spoke with recently appointed CEO Keith McAllister at our studio in New York. “We’ve found […]

 

PubMatic Announces New Privacy Technology

CANNES – Digital advertising technology company PubMatic announced the launch of a new technology solution for privacy at the Cannes Lions  last week. We spoke with Rajeev Goel, co-founder and CEO about the issue of privacy and the company’s new product. The new technology fits within the DAA privacy framework and will provide consumers with choices around […]

 

Digitas Announces Partnership with Mashable

CANNES – This week during the Cannes Lions International Festival of Creativity, Digitas announced a new partnership with social media and technology news site Mashable. Beet.TV spoke with Tony Weisman, CEO of DigitasLBi North America, at the Cannes event about the news. This partnership comes after Digitas’ partnership with The Huffington Post, which was announced during […]

 

New Web Series to Focus on Crowdfunding Theme

CANNES – Funded, a new 10-episode series created by AOL Studios and Cultivated Wit, will focus on successfully crowdfunded small businesses in the U.S. and will air on AOL and its partners in fall 2013. Beet.TV spoke with Cultivated Wit CEO and Co-Founder Baratunde Thurston at the Cannes Lions. “My company focuses on storytelling through humor […]

 

AOL’s Cahn on AOL On’s Resurgence of Original Content

CANNES – AOL has been supporting their variety of premium original content this week at the Cannes Lions International Festival of Creativity. Beet.TV spoke with Karen Cahn, GM of AOL On Original Video for AOL, about their recent developments during the event. As the first content company on the Internet, Cahn says AOL has gone […]

 

Gloria Steinem on Digital as a Medium for Women’s Stories

CANNES – “Women around the world really are making huge use of digital media in every way,”  says feminist activist Gloria Steinem. With the growth of digital media, the message of the women’s movement is able to be spread more and more, particularly with the creation of MAKERS.com – a digital platform focused on telling the stories […]

 

Women’s Stories Hub MAKERS.com Sees 1.5M Monthly Viewers

CANNES – Launched in February 2012, MAKERS.com – a digital platform dedicating to telling the stories of the “trailblazing women” and a joint initiative by AOL and PBS – sees 1.5 million visitors a month, and 48 percent are men, says executive producer and founder of MAKERS.com Dyllan McGee. Beet.TV spoke to McGee at the […]

 

Sprint to Be First Digitas Client for Native Ad Distribution Partnership with HuffPo

Following Digitas’ NewFront announcement last month with The Huffington Post that they will partner to provide real-time content distribution, Sprint will become the first Digitas client for this native ad distribution. Sprint has partnered with IGN.com at this year’s Electronics Entertainment Expo to create a E3 VIP experience for those who cannot attend the event in LA scheduled for June 11 […]

 

Furious Minds’ CEO on the New Xbox One

With Microsoft’s May 21 announcement about the upcoming release of Xbox One, the successor to Xbox 360, CEO and Founder of Furious-Minds Ashley J. Swartz says Microsoft is clearly deploying an entertainment platform rather than a gaming platform. During the presentation, gaming wasn’t mentioned until about 30 minutes in when EA came on stage, Swartz […]

 
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