Recent Videos
Does Nielsen Properly Track Online Video Views?
Controversy has erupted over the just released video view numbers for Hulu, as tabulated by Nielsen. It's getting a little nasty with Hulu/Nielsen email chains being leaked to The New York Times. Well, we know that measurement firms need to do more work in getting increasing accurate metrics. To understand how Nielsen tracks video, we interviewed Jon Gibs, VP for Media [...]
The New York Times Finds Print-Like Engagement with New “Reader”
NEW YORK - While readers of the print version of The New York Times spend an average of 40 minutes a day, visitors to the Web site (a vastly bigger number) spend just 30 hours minutes per month. The company's Times Reader is finding time spent is similar to the print experience, Rob Larson, VP of Digital Production, told [...]
Why NBC Likes Valleywag’s Owen Thomas
NEW YORK -- Owen Thomas, who is finishing up as editor Valleywag, is heading to NBC to head up editorial operations for NBC Local in the Bay Area, one of several regional hubs created by NBC, it was announced today. (Press release below.) News of Owen's new gig was first reported on TechCrunch by MG Siegler and reported in detail by [...]
Google to Whining Publishers: Use a Robot to Block our Spiders
MOUNTAIN VIEW, CA -- It must not be not easy for the Google crew to be called "parasites or tech tapeworms in the intestines of the internet" by Robert Thompson, the managing editor of the Wall Street Journal. Well fine, if publishers don't want their content crawled, they can easily tag their content with a "Robot" which blocks Google's spiders from [...]
Ou La La: Cannes Film Festival in HD
NEW YORK, NY -- Akamai has returned to the Cannes Film Festival this year, powering the video distribution of film trailers and event coverage, but this time in HD quality. At the Streaming Media East conference on Tuesday, I spoke Akamai's Suzanne Johnson about plans for the two-week film festival which started yesterday. The quality of the stream looks really [...]
Personalized Video Ads Ignite Click Throughs
By letting consumers personalize the ads they watch, marketers have increased the click through rates by 50% to 100% on some online campaigns. That’s what Naj Kidwai, the CEO of online video technology firm Real Time Content said during an interview with Beet.TV in New York.The company’s tools let users personalize the ads they see based on profile information from an [...]
Why Cisco “Flips” for Consumer Electronics
SAN JOSE -- To mine the growing opportunity in consumer technology, Cisco is expanding its presence in the consumer market and moving more aggressively beyond its business-to-business roots, the company told Beet.TV during an interview at Cisco headquarters. “A lot of innovation happens at the consumer level and then moves up,” said Ken Wirt, VP of consumer marketing. Laptops and Smartphones, [...]
“Married on MySpace” Series Launches This Week
Hollywood production studio Endemol (producers of “Deal or No Deal”) has teamed up with MySpace to produce the online interactive reality series “Married on MySpace” kicking off this week on the site. The show, which will put one engaged couple through their paces each before they say “I do” in August live online inked a deal with Touchstone Pictures to market two of its marriage-centric [...]
Adobe Getting Industry Buy-in for New Video Player Standard
Adobe, the software company which dominates the software ecosystem for online video with Flash, is seeking to unify the industry around a common framework for video players so publishers and advertisers can work together more efficiently. Today, the company announced a number of major player who are participating in the initiative which is called Strobe. In Las Vegas last month, [...]
Cisco Readying Tele Conferencing for Consumers
SAN JOSE -- Teleconferencing, which had been limited to a small number high end corporate users, is becoming widely adopted by users of Skype Video and of other web services as well as more sophisticated corporate products from Cisco and others. Ken Wirt, VP of Consumer Marketing at Cisco tells Beet.TV that high end teleconferencing is set move into the [...]
Boston Video Search Company EveryZing in Pact with NBC, Raises $8.25 Million From GE
EveryZing, a Boston-based video search company, has raised a $8.25million venture round from GE and has completed an extensive agreement to provide universal search solutions to several NBC Universal online properties. It is the company's biggest deal yet. Here is the company press release. EveryZing has developed a powerful speech to text transcription process. Originally created through government funding to transcribe [...]
Mother’s Day Video Video Greeting via Animoto (Better Hurry)
Animoto is building a subscription business with its tools for rich media greeting cards and other products. Like JibJab, the company is not advertiser supported, but based on a subscription model. Leena Rau over at TechCrunch has a tip for a last minute multi-media online card from Animoto. It's still not too late! Beet.TV caught up with Animoto CEO Brad Jefferson [...]
Google and Universal Music Readying “Deep, Immersive” Music Site
MOUNTAIN VIEW, CA -- Vevo is the big music site being created in a partnership between Google's YouTube and the Universal Music Group. It will be a "deep, immersive" music site with e-commerce and revenue share around advertising. While YouTube is powering the infrastructure of the site, it will be managed separately. Yesterday, there was a widely reported story that Vevo [...]
YouTube “Does Not Cannibalize” Television
MOUNTAIN VIEW, CA -- You might think of YouTube as the site for viral videos and your cousin’s birthday clips, but the giant of the Web video world is on a mission to change that perception, YouTube spokesperson Chris Dale told Beet.TV in an interview at the corporate parent Google’s headquarters on Tuesday. The site lost out on the chance [...]
CBS Expanding Original Web Video for New Personal Finance Site
SAN FRANCISCO -- Launched last month, online personal finance destination CBSMoneyWatch.com is fast increasing its video in by creating original programming and integrating more financial-related content from the CBS News and its affiliate stations, network executives say. CBS is currently building a set and studio for MoneyWatch at its 28th Street offices in New York and site’s Jill Schlesinger, [...]
YouTube Is Ready to Go Global with Premium Content
YouTube, which last month introduced premium television and film programming in a section called "Shows," is ready to expand the distribution of the programming into several of its existing international operations. A YouTube spokesperson told Beet.TV that YouTube is ready to distribute premium content across its global sites and that this will happen at request of its content partners. A [...]
TechCrunch Selling Ads for its Live Office Feed — And Beet.TV is First Sponsor
TechCrunch just put up a stationary web camera in its Palo Alto HQ to stream live video. Heather Harde, CEO of the scrappy tech blog, has figured there's both an audience and sponsorship dollars around the live stream. Beet.TV has signed up as the first sponsor. OK, so it's not exactly thrilling television and you won't find insights or scoops into the [...]
The Future of Journalism in a Santa Monica Home? Kara Swisher and Sharon Waxman Lay it Out
Smart, enterprising journalists working outside the legacy of a conventional newsrooms, often in their homes, may the future of journalism -- and Kara Swisher and Sharon Waxman, two former Washington Post reporters, might have figured it out. Kara visited Sharon Waxman, editor and founder of the much talked about, new Hollywood business publication called The Wrap. They met at the Wrap's [...]
Truth in Tagging Works: Hot OVGuide.com Hits 16 Million Uniques
Tagging a video properly is an art form and it’s also one that can be abused by creators to generate search hits. That’s why online video search site OVGuide.com doesn’t put too much weight on the tags in videos, the site’s VP of Sales and Marketing Chad Cooper told Beet.TV in an interview at the National Association of Broadcaster’s Convention in Las Vegas last month. Video [...]
Oh Wow: Daisy Whitney Joins Beet.TV as Senior Producer
Daisy Whitney, one of the most astute chroniclers of the online video scene, and an online video celebrity herself, has joined Beet.TV as a regular contributor. Her title is Senior Producer. Daisy's byline graces TV Week, MediaPost and other outlets. She has a podcast, titled The Week in Media and video blog titled the New Media Minute. Oh, and by the [...]





