Comedian Mark Malkoff: Brands Are Taking More Risks In Online Video

ANAHEIM, CA – NYC-based comedian Mark Malkoff has made a name for himself with a collection of online video stunts in which he challenges himself to do things like live in an IKEA for a week, live on an AirTran jet for 30 days, get 6-pack abs in 30 days and more.  At VidCon, Beet.TV […]

 
 

YouTube Launches New Partner Rewards Program, Opens Free Production Spaces in LA, London and Tokyo

ANAHEIM, CA – In yesterday’s YouTube Keynote at VidCon, Tim Shey, Director of YouTube Next Lab, made a number of big announcements.  Shey announced a number of brand new initiatives designed to support partners and creators. He recaps these announcements in this video interview with Beet.TV

 
 

Maximizing Ads on Premium Video: Must be Dynamically Served, Adobe’s Helfand

LONDON – Premium video publishers need to customize the number of ads per show, depending on the interest of the individual viewer and other factors, in a dynamic not a “static” ad delivery scenario, says Jeremy Helfand, VP for Video Monetization at Adobe, in this segment from the Beet.TV Global Video Summit at the BBC […]

 
 

SportsYapper: Twitter-like App For Sports Fans

 SportsYapper is a Twitter-like app for sports fans says co-founder Eric Goldstein, in this video interview with Beet.TV

 
 

LG READIES APP PLATFORM FOR TRANSACTIONS ON SMART TV’S

BOSTON — LG is readying a commerce platform around its smart TV app ecosystem, says Matt Durgin, Director of Content, LG Electronics, in this interview with Beet.TV

 
 

“Big Frame” Raises $3 Million In Seed Funding to Help YouTube Creators

ANAHEIM, CA — Earlier this week Big Frame, a Los Angeles-based media company specializing in providing marketing and production resources for some of the biggest YouTube influencers, announced a $3 million seed funding round.  Beet.TV caught up with Sarah Penna, Big Frame’s Head of Talent Management, at VidCon to find out more about the investment.

 
 

“Chill” Raises $8 Million For Social Video Discovery from Kleiner Perkins, William Morris

ANAHEIM, CA  – In January online video startup Chill, previously a platform for watching videos together with friends, relaunched as a social video discovery platform, allowing users to collect and share their favorite videos from across the web.  This week, five months after relaunching, the company announced an $8 million funding round.

 
 

Blip Launches Digital Studio, Partners With Creators On Original Web Series

ANAHEIM, CA –Thursday at VidCon, Blip.tv announced that they will start producing their own original content with the launch of Blip Studios.

 
 

Livestation: Keeping Live Video News “Fresh” by Time Shifting on the Web

LONDON – Livestation, an aggregation site for linnear satellite and cable news channels, has introduced a means to “time shift” viewing in a sort of DVR-type scenario, explains Lippe Oosterhof of the London-based company.

 
 

Loyalty App, Viggle, Pays You To Watch TV

Loyalty app — Viggle, now rewards television audiences for watching their favorite shows says Head of Product, Mike Sommers in this video interview with Beet.TV

 
 

Future of the “Second-Screen” is Problematic, Consultant Ashley Swartz

PARIS — The outlook for a viable business around the so-called "second-screen," an app or program running on a tablet or notebook while watching television, is troubled by a highly fragmented technology landscape, the powerful control of content owners, the emergence of "TV Everywhere" and the anticipated "game changer" or automatic content recognition, ACR, says […]

 
 

VideoHub’s Jason Burke: Analytics is Essential in Driving Video Ad Buys

BOSTON – Analytics is essential for publishers in managing decision making around serving video advertising, says Jason Burke, VP for Operations at VideoHub, a unit of Tremor Video.

 
 

Digitas’ Eric Korsh: Geotargeting Is Shaping Digital Content

Mobile devices and the geographical location of its user, will start to shape digital advertising, says Digitas' VP and Group Director of Brand Content, Eric Korsh in this interview with Beet.TV

 
 

Accel’s Jim Breyer: “A wonderful time to be an entrepreneur focused on video”

BOSTON — This is a "wonderful time to be an entrepreneur focused on video, " says uber venture capitalist Jim Breyer, whose Accel Partners was an early investor (2005) in Brightcove, the same year he lead his firm's investment in Facebook.

 
 

Brightcove Readies Publishers for Apple TV with Release of “Dual Screen Solution”

BOSTON – While the utility of the highly anticipated new Apple TV is a matter of considered speculation, what is clear is that it will be app-based and publishers need to get ready for the new platform, says Jeremy Allaire, CEO of Brightcove, in this inteview with Beet.TV

 
 

Video Recommendation Company Taboola Raises $10 Million in New Funding

BOSTON — Taboola, the New York/Tel Aviv-based video recommendation platform for publishers has raised a new round of $10 million, the company announced this morning.

 
 

BBC Worldwide Digital Chief: “We are on the forefront of video on demand”

LONDON – With its TV show Doctor Who holding the top spot on iTune in 2011, the BBC Worldwide is “at the forefront of  VOD (video on demand),” says Daniel Heaf, EVP/MD for Digital for the BBC Worldwide in this on-stage interview with Robert Andrews, senior international editor of GigaOm/paidContent.

 
 

Facebook Fanbase Inspires MTV’s New Marketing Campaign.

When season one of MTV's hit show Teen Wolf's fanbase grew to almost one million, MTV's marketing team decided to give the captive online audience a nudge in the right direction, with a digital 'bridge' strategy, says its Executive VP for Marketing and Multiplatform Creative, Tina Exarhos, in this interview with Beet.TV

 
 

Discovery’s Digital Chief: Online To Shape TV Content

Discovery Communications’ burgeoning digital content will soon shape some of the organization’s TV franchises, in terms of content, says its Chief Digital Officer, JB Perrette, in this video interview with Beet.TV

 
 

Facebook is Emerging as a Video Platform for Publishers and Retailers, Brightcove’s Gaydon

LONDON – Facebook is emerging as destination where leading publishers and retailers are placing their videos, says Brightcove's Luke Gaydon, VP for Operations for EMIEA, in this inteview with Beet.TV

 
1 2 3 4