LONDON – As digital video expands tremendously, it will continue to grow VivaKi‘s business, says Frank Voris, CEO of VivaKi.
“We’re focusing on incubating new opportunities for the group, whether it’s monetizing partnerships, creating new product, and developing new business models to take us into the future and deliver the growth that Maurice [Levy, CEO of Publicis,] is promising today,” Voris says.
VivaKi aims to focus on access to data, not ownership, and is working on a platform that allows more efficient access to data, Voris says.
Beet.TV spoke with Voris in this video interview at Publicis Investor Day in London.
– Katy Charles