Since only one in twelve branded videos pass the one-million mark, brands and producers are better off building an audience than going for a viral hit.

There are several best practices that any Web producer, marketer or brand can follow when making a video series. Jay Miletsky, CEO of online network MyPod Studios, shared several with the New Media Minute.

-Daisy Whitney

Editor's Note: Daisy's New Media Minute is produced and puboished separately from Beet.TV.  We are pleased to feature it regularly on our network.  AP

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