What do women want? It’s an age old question and it’s getting a lot tougher for TV networks to answer because evidently a lot of women are tuning out the TV, according a report released recently by Solutions Research Group.
Only half of women say they usually pay full attention while watching their favorite shows. About 50 percent of women with laptops said they have them on frequently or more when watching TV. In this video, I give my take on the report.
Editor's Note: The video on this page is Daisy's weekly episode of the New Media Minute. It is published and sponsored separately from Beet.TV where Daisy is a regular contributor and video producer. Andy Plesser