Conference attendees voted alternative newsroom iamnews the best of the 100-plus companies exhibiting in the TechCrunch50 demo pit, awarding the company People’s Choice and the opportunity to present onstage Wednesday as the conference’s 52nd start-up. Attendees received three TC50 poker chips when they checked in and could vote for one company in the Demo Pit each day of the conference.

Iamnews enables small publishers with limited resources, like bloggers, to collaborate with reporters and photographers around the world, CEO Nir Ofir told me in the Demo Pit Monday. He says the company provides an alternative to purchasing expensive licensed content.

In the future, Iamnews plans to resell content to other media companies and share the revenues with the content contributors. "Today’s media brands are buying news from AP and Reuters.  What we want is for them to buy news from us," Ofir said during the presentation.

TechCrunch’s transcript of Ofir’s presentation can be read here

Kelsey Blodget, Associate Producer