LAS VEGAS, LG Electronics has introduced the Google TV platform to its "smart" television, explains Matthew Durgin, Director, Smart TV Content Business, North America, in this interview from the floor of CES.
Durgin tells Beet.TV that the upside of the integration of the Google TV UI is the richness of content partners who are currently part of the LG offering — which includes Amazon, Netflix, VMIX the NBA and a new agreement with Verizon FiOS.
Around this IP-enable programming is global advertising platform powered by YuMe, Durgin explains.
Also at CES, LG introduced a new motion remote with voice activation.
Disclosure: YuMe is the sponsor of Beet.TV's coverage of CES