The Word from Our Video Summit: The Revolution is Now

By on 04/05/2011 11:24 AM @

Half of buyers of Internet-ready TV’s are connecting to the Net, video consumption on mobile devices for big publishers like iVillage is quickly increasing, linear television is inexorably moving online and to mobile devices, Madison Avenue is moving beyond pre-roll to interactive ads and big publishers including AOL, MSNBC.com are finding new ways to connect their content with audiences outside of their giant destination sites via innovative syndication and discovery strategies.

These are some of the topics covered in the Beet.TV Video Strategy Summit held at Bloomberg headquarters last week. 

Here at Beet.TV, since way back in 2006, we have been exploring “root of the media revolution,” the incredible transformation of digital video. This is the most dynamic period we have seen.

We have assembled the five, individual panels in this video player.   To select a session to view, use your cursor to scroll up or down.  Below is a list of the sessions and the speakers.  Thanks to Erick Schonfeld, co-editor of TechCrunch for helping me moderate.

Thanks to Bloomberg for hosting us and to Ooyala and to Yume for being our presenting sponsors.  And, thanks for Ooyala for publishing the conference video on their snazzy player. 

The Technology Around Online Video News  

Kevin Krim – Global Head of Bloomberg Web Properties, Moderator

Bismarck Lepe – President, Products, Ooyala

Adam Singolda – CEO, Taboola

The Emerging Technology of Online Video Distribution

Erick Schonfeld – Co-Editor, TechCrunch, Moderator

Kevin Krim – Global Head of Bloomberg Web Properties

Bismarck Lepe – President, Products, Ooyala

Ross Rubin – Director of Industry Analysis, NPD Group

Chris Van Noy – Chief Strategist, Media & Entertainment, Akamai

Rob Davis – Director, Interactive Video Practice, Ogilvy Interactive

Paul Slavin – EVP, ABC Digital Media

Women and Online Video

Andy Plesser – Executive Producer, Beet.TV, Moderator

Jodi Kahn – Executive Vice President, iVillage

The New Technology of Video Advertising

Andy Plesser – Executive Producer, Beet.TV, Moderator

Ed Haslam – Senior Vice President, Marketing, YuMe

New Strategies for Digital Video

Andy Plesser – Executive Producer, Beet.TV, Moderator

Ed Haslam – Senior Vice President, Marketing, YuMe

Michael Dresner – COO, CineSport

Mark Marvel – Senior Director, Emerging Media Monetization, MSNBC.com

Bill Lederer – CEO, Kantar Video, WPP Group PLC

Dermot McCormack – Executive Vice President, Digital, MTV

Ran Harnevo – Senior Vice President, AOL Video

 

 

Presented by Logo: BeetTV Logo: Ooyala Logo: YuMe

 

 

 

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