Brightcove, Ooyala Top Forrester’s List of Online Video Platforms, Little Twistage Gets Attention

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By on 11/06/2009 1:22 PM @beet_tv

In report released today, Forrester analyst Bobby Tulsiani writes that Brightcove and Ooyala provide the best end-to-end online video platform. 

He writes, "Brightcove separates itself from the pack with leading scores in distribution and integration while Ooyala earns its highest marks in monetization and analytics."

The report ($1749) evaluates six companies.

Kaltura and VMIX come in second, getting high marks as offing "strong differentiated options." Additionally, "Kaltura is the only open source platform in our evaluation and also offers a self-hosting version…"  VMIX is noted for its "customized solutions for implementation, training, support, and pricing." The last group is Fliqz and Twistage which "serve narrower" niches.

By evaluating only six companies, Tulsani leaves out several strong companies including thePlatform, Blip.tv, Kyte, Metacafe, DailyMotion, and others.

In his blog post, Tulsiani explains why list was limited to six.  He writes: 

"While the number of companies in the space is certainly larger than six, we decided to focus on a set of vendors that serve a variety of clients, regardless of size or industry.  For that reason, some vendors that primarily focus on high end media companies, such as Digitalsmiths, The Platform, or Move Networks were not included."

We were pleased to see our neighbors at Twistage, a company a low profile, written up in the report.  The report finds that Twistage's "open API structure allows it to power many third party aggregators behind the scenes."  We have republished our interview with CEO and founder David Wadler.

On Monday, we will interview Tulsiani here at Beet.TV for much more on his report and trends in this sector.

Update: Here's the take on the report by NewTeeVee's Ryan Lawler.

Andy Plesser, Executive Producer

Disclosure:  Brightcove is a sponsor of Beet.TV

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