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In a major development in the way advertisers pay for advertising in video ads, VideoEgg has launched a new performance-based advertising system called AdFrames. One of the first advertisers to sign on is Microsoft, which is advertising new features in Office 2007.  Instead of paying publishers for the number of views, Microsoft is paying VideoEgg […]

In what may well be a landmark development for the monetization of online video, Google  has launched a program to provide video publishers and video services companies with overlay advertisements. Publishers are paid on cost-per thousand impressions basis, or CPM.  The CPM paid to specific publishers will be established through an automated auction process.  A […]

This is not fair, nor does it make a lot of sense.  Advertisers pay for ads on videos as they would banner ads, on an impression basis. If you watch a video or surf a web page with an ad banner, it’s pretty much the same. Advertisers pay publishers a certain amount for a thousand […]

Dan Farber, the veteran technology journalist who has built ZDNet, a CNET Networks unit,  into a potent blogging network, has been tapped to take over as Editor in Chief of of CNET News.com.  Dan made the announcement in his blog a few minutes ago.    Michael Arrington at TechCrunch has more information and POV. He […]

ImageSpan, a Sausalito-based start-up which provides rights management and payment systems for online video publishers, has received angel funding from top angel investors Alan Patricof and his new venture fund, Greycroft Partners, along with Ron Conway’s Angel Investors. VentureBeat reported this today, adding that the amount of the angel round was not disclosed. For publishers […]

We are impressed with the new HD platform for clips on Dailymotion, the fast-growing video sharing site in France.  HD was introduced to the site today. While some publishers and video sharing sites are presenting video in high quality Flash, most provide a lower resolution on the embed, the file used by bloggers and social […]

In November, Yahoo! quietly introduced clickable pre-roll ad units with a "call to action," meaning visitors who watch a video, see a pre-roll ad and are encouraged to click on the ad to find more information. Rebecca Paoletti, Director of Video Sales Strategy told me on Friday that some of these new units are getting […]

Increasingly, video content is being downloaded to a variety devices including computers, mobile devices, phones, game consoles and television set-top boxes. Managing advertising insertions across these different downladable media is critical as most video consumption is and will be ad supported.  Kiptronic is one of handful of emerging companies who are creating ad management systems […]

Video streams on msnbc.com hit 32 million for the week ending February 9, the company said late this afternoon.   It attributes this near-record traffic to the success of the snazzy new Flash video player. The 32 million as the third highest weekly streams in the history of the site, a co-venture of Microsoft and NBC […]

Earlier this week, First30Days.com launched, a self-help site for people going through changes in lifestyle, business and health, launched with $5 million in venture financing lead by Hearst Interactive Media in a Series A financing, in addition to The New York City Investment Fund and a host of angel investors including former Time Warner CEO […]

Dina Kaplan is the co-founder of Blip.tv, a two-year old video distribution and advertising network based in New York.   She stopped by the studio earlier this month for a chat about how the industry is evolving. Blip has played an essential role in helping independent online video producers to distribute clips in a number of […]

Maven has quickly grown as video publishing platform for large publishers including TV Guide, Major League Baseball and others.  The Boston-based company has been sold for around $160 million, the company announced.  News of the deal was first reported by TechCrunch a couple of weeks ago. We interviewed Maven’s Nick Troiano back in August and […]

This election season has been a been a powerful force in driving online consumption of news.  Michael Learmonth at the Silicon Alley Insider reported a few days ago on the historic online viewership numbers and video streams at CNN.com for Super Tuesday. The folks at Newsweek and their sister publication The Washington Post have been […]

Matt Marshall, former staff reporter for the Wall Street Journal and venture capital beat reporter at the San Jose Mercury News, has landed $320K in seed funding from angel investors including early Google employee George Harik.  (Harik is investing in several new media ventures including a recent investment in Vator.tv.) Matt launched VentureBeat back in […]

Late last month at the AlwaysOn conference in Manhattan, I caught up with Vincent Schavione, the Philadelphia-based entrepreneur and angel who announced the launch of FountainHead, an online network of lifestyle shows. Some of the  shows have received mixed initial reviews from the web video digerati.  From my perspective, I wonder who is going to […]

This is inspiring. Gary Vaynerchuk, a 30-year-old wine merchant in New Jersey had the idea to launch a daily web video show where he would taste different wines each day. After two years, he has built a loyal following.  His site has twice the traffic of the Wine Spectator, the bible of wine rating and […]

Click To Play TurnHere, the Emeryville, California-based online video production and distribution company has secured $7.5 million in funding from Venrock and the Hearst Interactive Media. This is company’s first institutional round. The company was initially funded in 2006 with $1.1 million by founder Brad Inman, William Randolph Hearst III and Ron Conway. TurnHere has […]

Click To Play The Independent Comedy Network, a new online comedy show/community, launched today.  Last week at the AlwaysOn conference, I caught up with founder/comedian Marc Campbell.  For an in-depth look at the sector and how this might shake out, read Chris Albrecht’s take over at NewTeeVee and Kristin Nicole’s overview on Mashable. Grab the […]

Click To Play Late last year the Reuters news service began giving its journalists Nokia n82 phones to directly upload video reports to the news service’s  video pages.  The program is called "Mojo," standing for Reuters Mobile Journalism. Last month at the World Economic Forum, Reuters handed out the camera phones to a couple of […]

Click To Play CNN’s live streaming video of news events, previously kept behind a paid wall called CNN Pipeline, was ungated in July and traffic is surging.  We are told that CNN.com provided 5 million live streams in January.  Last Thursday’s debate in Los Angeles between Clinton and Obama generated 530,000 streams and the Republicans […]