Beet Retreat

With the proliferation of second screen applications and social media, television networks have at their disposal more tools for innovation than ever.  However, while networks are beginning to experiment with these tools they have been slow to adopt, says  KIT Digital’s Global Lead Analyst, Alan Wolk in an interview at the Beet.TV executive retreat earlier […]

Video news syndicator NDN registered 49 million unique viewers who watched 578 million videos in January, reports comScore today.   The this puts NDN past video giants AOL and Yahoo in monthly uniques.

Digital programming has shifted from the “leftovers” perception to having earned a serious role at the production table, due in part to the success of programs such as Last Chance Kitchen, a digital companion series to Bravo’s Top Chef.

As the flagship property at Gannett, USA Today’s recent Web site revamp will likely serve as a prototype for other Gannett properties. At the Beet.TV executive retreat earlier this month, we heard from David Payne, Senior VP and Chief Digital Officer with the Gannett Company, who spoke with Rob Norman, Chief Digital Officer at GroupM Global, about the new ad/content platform […]

AOL Video has grown its audience by betting on aggregation, syndication and original programming. At the Beet.TV executive retreat earlier this month, we heard from Charles Gabriel, VP for Video Sales at AOL, in an interview Ashley Swartz, CEO and Founder of Furious Minds, about AOL’s strategy with video, ads and targeting.

Seeing an audience for news consumers who may prefer via video vs. print, the Washington Post is expanding the production of original, stand-alone video —  and aggressively distributing video on connected TV’s and via content syndication schemes, says Vijay Ravindran, Chief Digital Officer of The Washington Post Company, in this intetview with Beet.TV

The very nature of the active, engaged consumer of Web video news, who often need to click “play” twice before viewing, makes the experience quite different than the “background” noise of cable television news, says Dan Colarusso, Head of Global Programming for Thomson Reuters, in this interview with Beet.TV

Jun Group, an opt-in video platform that helps brands drive video views on video content, has seen siazable growth in mobile over the past couple of years.  At the Beet.TV executive retreat earlier this month, we spoke with CEO Mitchell Reichgut who spoke about this mobile boom, as well as how Jun Group’s service works.

Thanks to social media, digital content and the second screen, networks are able to engage television viewers on a new level.  At the Beet.TV executive retreat earlier this month, we heard from Lisa Hsia, EVP, Digital Media at Bravo, who told us about how the NBCUniversal-owned cable channel is tapping into these channels to provide […]

Taboola, the video recommendation and syndication company, has raised a new round of $15 million in funding, bringing the New York/Tel Aviv start-up investment total to $40 million.

While Apps have broad utility for media publishers, they are not needed as the associated development costs and complexities are unnecessary, says Jason Pontin, Editor and Publisher of MIT’s Technology Review, in this interview with Beet.TV

Online video advertising is still in its infancy and earlier this month thought-leaders came together at the Beet.TV executive retreat to discuss where this nascent industry is headed.  In her keynote speech, Ashley Swartz, CEO of Furious Minds, spoke about the emergence of this new advertising format and offered up some key takeaways—”The 10 C’s”—on […]

Consumer preferences around the platforms of video consumption is leading a “revolution” in the video ad medium, says Tom McMahon, president of Videology in this wide-ranging, on-stage interview with Rob Norman, Chief Digital Officer of GroupM, the giant media agency of GroupM.

In the U.S. market, global video portal Dailymotion has embraced brand-sponsored programming as a way to differentiate itself and scale revenue.  In a video interview at the recent Beet.TV executive retreat, Dailymotions’ SVP of Sales, Joe Tartaglia, states, “The video landscape is really competitive, so for us to be able to work with brands directly […]

Xaxis, GroupM’s “agency trading desk,” is focused on transforming data into audience portraits.  Christina Beaumier, VP of Global Client Development at Xaxis, says, “We aggregate all of GroupM’s demand for audiences and then reach out into the marketplace to find the right inventory for those audiences.”  In this session from the recent Beet.TV executive retreat, […]

Addressable TV, two-screen interactivity and targeted advertising are all possible now, but marketers first need to make sure targeting makes sense for the brand, says Jonathan Bokor, Senior VP and Director of Advanced Media at MediaVest, during an interview taped at the recent Beet.TV executive retreat. “You need to start with the client’s objectives. Is it reach, frequency, […]

Video is growing quickly at AOL.  The company is now streaming around 700 million videos a month and reaching about 42 million unique viewers.  “If you think about the scale, these are actually TV numbers,” Tal Simantov, General Manager of AOL On, told us in an interview at the recent Beet.TV executive retreat.

“Kaltura is the first and only open source video platform,” says CEO Ron Yekutiel.  In an interview at the recent Beet.TV executive retreat, Yekutiel spoke with us about Kaltura’s structure and the benefits of open source video.

While the fundamental the technology of video publishing is well established, the “second phase”  is about making content contextually relevant, across devices and in real-time.  The key is the use of metadata, says Tom Wilde CEO of RAMP, the Boston-based company that provides data services to big publishers and TV networks including NBC Universal, Fox […]

When open source video platform Kaltura first launched. it appealed primarily to the media vertical, as the media industry was the first to use video online.