AMSTERDAM – Videoplaza, the Stockholm-based video ad serving platform, is prepared to serve ads without using cookies, says Alfred Ruth, CTO in this inteview with Beet.TV

Recent legislation in the European Union restricts the use of cookies, one of key tools in targeting personalized ads. 

Ruth gives an update on the growth of the company which is providing video ad serving solutions to 10 major national broadcasters and has deals with media companies in 25 markets around the world.

We spoke with him at the IBC Show, at the Brightcove booth.  Videoplaza's ad serving solution is integrated into Brightcove.

 

 

BC IBC, Brightcove at IBC, IBCTagged