Revver, the Los Angeles-based video sharing/advertising network, is charging advertisers as much as $35 per thousand views of certain videos.
While some videos get just a $3 CPM, this higher number is a very positive indication of a advertisers willing to pay high rates surrounding quality, independently produced video. Revver, splits the revenue 50/50 with the content creator.
I interviewed Revver’s Angela Gyetvan at the NewTeeVee conference in San Francisco last week. She said that the Hollywood writers’ strike was bringing some talented folks to Revver. Below is a clip from Lizz Winstead, a writer for the Daily Show, who has a pretty funny political satire show up on Revver called Shoot the Messenger — I’ve posted a clip below.
Angela also filled me on the functionality of the site’s recent redesign.
— Andy Plesser