Craig Duff, former multimedia chief at Time.com, now a professor at the Medill School of Journalism, has just returned from the Middle East with this update on emerging forms of digital journalism rising from revolution in Egypt. We spoke with him about the role of "citizen journalists" and how it has impacted internal and external opinion.  He talks about how some inventive [...]

Since only one in twelve branded videos pass the one-million mark, brands and producers are better off building an audience than going for a viral hit. There are several best practices that any Web producer, marketer or brand can follow when making a video series. Jay Miletsky, CEO of online network MyPod Studios, shared several with the New Media Minute. -Daisy Whitney Editor's [...]

Big brand marketers are champing at the bit for more quality digital video inventory and more quality material to go into that inventory, said Randall Rothenberg, president and CEO of the Interactive Advertising Bureau in this  interview with Beet.TV. We spoke to him about the IAB's upcoming leadership summit in Miami, which begins this Sunday. The theme of the conference is [...]

The next step for online video data platforms will be to tap into better ways to find brand loyalists online, said Mark McKee, General Manager of online video platform firm Videology in an interview with Beet.TV at the ANA conference in NY. "The metrics don't necessarily equate to a sale...so yes, I can measure things but what does it mean?" he [...]

Online video ad solutions provider Hiro Media has been rolling out a new tool that enables its agency partners to target ad campaigns using URL sniffing rather than cookies, and already media firms such as Universal McCann Digital Israel have signed on. We recently spoke to Hiro's Rinat Sherzer, director of product marketing, about the company's approach and its new patent-pending [...]

Machinima, the highly popular Web portal for videos about video gaming, has reached an 1.3 billion video views, driven in part by Web originals, reports Liz Shannon Miller on GigaOm. In November at the Monaco Media Forum, we caught up with Allen DeBevoise for chat about his site adn the emergence of "new television networks."   We have republished that video [...]

By the end of 2012, more than half of marketers will likely be experimenting with digital video, up from just  20% in 2011, which will bring a shift in the creative as well. That's the prediction from  Forrester's David Cooperstein, VP and Research Director in an interview with Beet.TV conducted at the ANA conference in NY. Forrester Research and the ANA just [...]

London-based ad management platform Videoplaza earlier this month closed a second round of fundraising for $12 million from Qualcomm Ventures and Innovacom that will be earmarked for international expansion and product development, said Sorosh Tavakoli, founder and CEO of Videoplaza, in this interview with Beet.TV. The company has grown its ad serving volume five-fold in the last year. Videoplaza is expecting [...]

The domestic and world economy is driving presidential politics and many other major developments, making business and financial news the "big story" --  and the New York Times is ambitiously expanding coverage with several blogs and new business video programming, says Larry Ingrassia in this interview with Beet.TV Andy Plesser    

The fast-paced emergence of electronic exchanges, connected TV's, and mobile video has given birth to TVexchanger, a new publication which covers a range of digital video topics. The new site is edited by David Kaplan, longtime reporter for paidContent.  He joined the publication in December. In this interview with Beet.TV, Kaplan outlines editorial scope of new publication and share his views on [...]

More consumers are relying on broadband-only connections in their homes, but that doesn't necessarily mean they're cutting the cord. Nielsen's latest three-screen report reveals that there are now 5.1 million broadcast only/broadband homes in the United States, up 23% from last year. Those are homes with Internet connectivity but not cable TV channels. But the growth may be coming from homes [...]

RAMP, the Boston-based pioneer in speech-to-text technology, has been providing automated transcription services to media companies for sometime, is now expanding into closed captioning with ABCNews.com and CNBC.com as customers, the company announced today. Back in 2009, we spoke with RAMP CEO Tom Wilde about how the technology provides transcripts and hyperlinks to a number of media companies including Thomson Reuters. We [...]

Big Think, the New York-based publisher and syndicator of short videos of thought leaders in business, academia, politics and the arts, now provides video-centric courses to top universities including Harvard and Yale. Students watch a 14-part series of one-hour presentations along with supplemental reading material and receive credit. It is also offering these videos to general public, subscription-based  portal called Floating University. We [...]

The Huffington Post has done very little in original video programming to date but that will change in a significant way this summer when the publisher launches a 12-hour, daily Webcast.   According to Huffington Post founding editor Roy Sekoff, the start-up had long stayed clear of the financial perils of creating original video content.  He says that changed with last year's [...]

In a pair of deals that expand its slate of data providers, online video ad technology firm Videology has partnered with database marketing service I-Behavior and WPP's shopping data firm Kantar Shopcom for additional online audience insight. We spoke with Brad Herman, Chief Supply Officer at Videology, and he shared more details on Videology's approach to the online video market. These [...]

CBS is kicking off a robust slate of pre-Grammys programming online starting on Friday February 10 for the three days leading up to the music industry awards night on Sunday February 12, said Marc DeBevoise, Senior VP and General Manager, Entertainment, at CBS Interactive in this interview with Beet.TV CBS has signed on Target and GM as the lead sponsors for [...]

Premium sports video provider SEASON is upping its custom content for online publishers in 2012, as part of a push for more original and exclusive programming, said Marc Mallett VP East Coast Sales, SEASON, during a recent interview with Beet.TV. SEASON is part of sports media company Silver Chalice and focuses on premium sports. SEASON's video highlights draw from MLB, NBA, [...]

Yahoo!, which has gained a substantial foothold in the Middle East with its acquistion of the Arab language portal Maktoob, has agreeement with the Qatar to create a significant content portal, the Gulf state and Yahoo! announced today. In November, we spoke with Rich Riley, SVP/MD of EMEA for Yahoo! about the fast-growing opportunities for online media in the Middle East.  [...]

Mobile phones generate a much higher interaction rate - 4.5 times - than online video does, according to a new report from video vendor Videology. But when mobile, connected TV and online video are coupled together in a campaign, brands can see a 9 times boost in brand recall. For more details on cross-platform campaign effectiveness, check out this week's New [...]

Boosted by its recent acquisition of talent rights management shop Spotlight Business Affairs, TV and Web video platform provider Extreme Reach plans to hire 140 additional employees this year, bumping its head count to 300 by year-end, the company's CEO John Roland told Beet.TV in this interview. What's more, Extreme Reach has been growing revenues by 300% each year since its [...]