All posts by David Kaplan

IRIS.TV’s Field Garthwaite: Contextual Targeting Enables Privacy-First CTV Performance
25 Feb 2026
Canvas Worldwide’s Paul Woolmington: AI Without Human Judgment Creates ‘Race to the Bottom’
23 Feb 2026
Dentsu’s Will Swayne: Advertising Enters Its Third Phase, ‘The Algorithmic Era’
22 Feb 2026
IAB’s Caroline Giegerich: Over-Labeling AI Use Could Create Consumer ‘Fatigue’
18 Feb 2026
Omnicom’s Duncan Painter: Five Years of Consumer Purchase History Provides ‘Granularity’ Beyond Transactions
18 Feb 2026
Lenovo’s Rick Corteville: B2B Marketers Must Focus on ‘Quality Places’ for CTV
17 Feb 2026
TransUnion’s Julie Clark: AI Moves From Technology Talk To ‘Outcomes Era’
17 Feb 2026
Spark Foundry’s April Carlisle: LLMs Use Brand Websites as ‘First Source of Truth,’ Not Retailer Sites
16 Feb 2026
LiveRamp’s Scott Howe: AI Needs ‘Permission At The Center’ Or It ‘Can’t Possibly Be Reputable’
11 Feb 2026
Intuit SMB MediaLabs’ Meg Beaudet: Deterministic Data Turns CTV Into ‘True Performance Channel’
10 Feb 2026
Index Exchange’s Andrew Casale: Containerization Brings Buyside Decisions ‘Closer to the Sell Side’
10 Feb 2026
Gracenote’s Bill Michels: Scene-Level Targeting Only Works If You Can Do It At Scale
8 Feb 2026
Index Exchange’s James Wilhite: Gracenote Integration Promises CTV Proof-of-Purchase
4 Feb 2026
Dentsu X’s Maggie Summers: CTV Finally Hit Critical Mass for Performance Marketing
4 Feb 2026
Amazon’s Charlotte Maines: Vast Authenticated Reach Brings Advertisers’ Storytelling From ‘Doorstep To Bedroom’
3 Feb 2026
Comcast’s Karen Babcock: AI Can Transform Ads From ‘Interruption’ to ‘Complement’ of Content
28 Jan 2026
Best Buy’s Derek Bodurka: Gaming’s Grip on Consumers’ Passion has Lessons for Brands
27 Jan 2026
Swoop’s Kurt Robinson: TV Must ‘Stay The Backbone’ as Pharma Embraces New Delivery Mechanisms
26 Jan 2026
Innovid’s Christopher Murphy: Creative and Media Are Still Too Siloed
25 Jan 2026
Omnicom Media’s Joanna O’Connell: Brands Must Access ‘Emotional Availability,’ Not Just Eyeballs
20 Jan 2026