A New “Mobile Web” Arrives Next Year as GM and AT&T Bring 4G to Cars

The Internet-connected car could become more mainstream as GM and AT&T have announced plans to install fast, 4G connetions into most 2014 GM models.

 
 

Content Recommendation Engine Outbrain Sees Big Upside with Native Video

PHOENIX – Outbrain, the content recommendation platform which is widely used by news publishers including, ABC News, to gain views for video and print content, is expanding its platform for brands and agencies seeking views of branded or “native” content, says Tom Foran, GM for North America, this inteview with Beet.TV

 
 

VideoHub has Predictive Measurement Tool; New Alliance with comScore

PHOENIX  – VideoHub, a unit of New York-based Tremor Video, has launched a platform that says it gauges the potential impact of video ad effectiveness.  It also announced an agreement with comScore to measure the “viewability” of video ads on pages.

 
 

“Native” Video Presents New, Creative Challenges to Agencies and Publishers

While publishers like Dailymotion, and big advertising agencies like Digitas are getting fast-increasing demand for native or branded video projects from agencies and brands, the creative direction, or the “brief” on these opportunities, are generally open ended.

 
 

Powering the “Second Screen” with Metadata: RAMP Goes Beyond ACR, CEO Tom Wilde

Surfacing up related content around live video programming is difficult, and the technologies of ACR (automated content recognition) that drives content to popular seconds screen apps like Shazam and Zeebox, is limited, explains Tom Wilde, CEO of RAMP, in this video.

 
 

AOL Has Video Syndication Agreement with The Weather Company

AOL’s video syndication platform has expanded with its recent integration with The Weather Channel’s  Weather.com, says Tal Simantov, General Manager of AOL On, in this on-stage segment from the Beet.TV executive retreat earlier this month in Vieques, Puerto Rico.

 
 

Video News Syndicator NDN Beats AOL, Yahoo in Video “Uniques,” comsCore

Video news syndicator NDN registered 49 million unique viewers who watched 578 million videos in January, reports comScore today.   The this puts NDN past video giants AOL and Yahoo in monthly uniques.

 
 

DATELINE LONDON: We Will Cover FT Media Summit This Week

LONDON – We delighted to be in town to cover the FT Digital Media Conference this week. Media luminaries to speak include Jeff Bewkes, CEO of Time Warner; WPP’s Sir Martin Sorrell; Thomas Rabe, CEO of Bertelsmann and several top media industry innovators. For an overview on the conference, we spoke with FT’s Media Editor […]

 
 

Web Video News is “Drastically Different” from Cable News, Reuters’ Colarusso Explains

The very nature of the active, engaged consumer of Web video news, who often need to click “play” twice before viewing, makes the experience quite different than the “background” noise of cable television news, says Dan Colarusso, Head of Global Programming for Thomson Reuters, in this interview with Beet.TV

 
 

Real-Time Bidding Reaching 30 Percent of Video Ad Sales, Videology’s McMahon

Consumer preferences around the platforms of video consumption is leading a “revolution” in the video ad medium, says Tom McMahon, president of Videology in this wide-ranging, on-stage interview with Rob Norman, Chief Digital Officer of GroupM, the giant media agency of GroupM.

 
 

Real-Time Bidding & Digital Video Advertising, a Leadership Summit at VivaKi Presented by TubeMogul POSTPONED!

presented by hosted by THIS EVENT HAS BEEN POSTPONED DUE TO WEATHER Participating Speakers   Chris Paul, General Manager, Audience on Demand,  VivaKI Erik Swain, SVP for Operations, SpotXchange Kurt Unkel, President, VivaKI Nerve Center Brett Wilson, CEO, TubeMogul Mark Zagorski, CEO, Exelate Gian Fulgoni, Chairman  Founder, comScore Mike Zeman, VP for Solutions, VivaKi Nerve […]

 
 

The Huffington Post Readies Luanches in North Africa, Brazil, Japan — Stay Tuned for HuffPost Live on Cable

The Huffington Post, a unit of AOL, has been expanding internationally over the past 18 months with ventures in Canada, the U.K., France and Italy.   It is now poised to go globally this year with editions being readied for the North African Maghreb nations, Japan and Brazil, says Jimmy Maymann, CEO of Huffington Post Media […]

 
 

The “Second Phase of Online Video” is All About Metadata, RAMP’s Tom Wilde

While the fundamental the technology of video publishing is well established, the “second phase”  is about making content contextually relevant, across devices and in real-time.  The key is the use of metadata, says Tom Wilde CEO of RAMP, the Boston-based company that provides data services to big publishers and TV networks including NBC Universal, Fox […]

 
 

“Big Data” Key to Videology’s Move Into Television

Videology, the Baltimore-based video advertising services company, is expanding its platform to television advertising and the company’s management of deep data around consumer preferences is key, says Tom McMahon, President, in this interview with Forrester Principal Analyst Joanna O’Connell.

 
 

Video on The Washington Post: It’s “No Longer a Sideshow, it is Prime,” Chief Digital Officer

VIEQUES, PR – Video on the Washington Post has long been a sort of “sideshow” or enhancement to its print reporting, but is now becoming a “prime” platform for breaking news , says Vijay Ravindran, Chief Digital Officer of The Washington Post Company, in this session fromt the Beet.TV executive retreat.

 
 

Reuters Embraces Ustream as “Targeted” Video News Video Platform

VIEQUES, PR – With the end of YouTube’s funding for the Reuters channel, the giant news agency is finding a powerful, new syndication partner in Ustream, says Dan Colarusso, Head of Global Programming for Thomson Reuters, in this segment from the Beet.TV executive retreat.

 
 

The New “Taxonomy” of Digital Video Content: Rob Norman on ESPN, Machinima, Maker Studio, NY Times, WashPost, Yahoo and YouTube

VIEQUES, PR –  From  ESPN to the widely watched content channels on Yahoo and YouTube, from  producers including Machinima, Maker and Vice — to emerging news producers at The New York Times and the Washington Post, media buyers are finding an attractive range of digital content, says Rob Norman, Chief Global Digital Officer of GroupM, […]

 
 

Watch the Beet Retreat – Recorded Live On February 1

VIEQUES, PR — Please check out this four and a half-hour Webcast with digital leaders from Bravo/NBCU, Dailymotion, Digitas, Draper Fisher Jurvetson, the Gannett Company, Forrester Research, GroupM,  MediaVest, MIT, Videology, the Washington Post Company and Zeebox recorded  Friday, February.

 
 

Live from Vieques: Digital Leadership Summit Set for February 1, via Dailymotion

Leaders in digital advertising and digital media will

 
 

Programmatic Video Ad Buying Lifts Global Revenue for Dailymotion

An automated system in which advertisers purchase spots on Dailymotion in real-time has lead to greater efficiency for marketers and higher ad rates for the big publisher, says Roland Hamilton, who heads the U.S. operations for the Paris based company.

 
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