AOL, which has become one of the biggest digital video platforms, in large part around its syndication business, is about to expand its offering to publishers with the recent acquisition of Vidible, says Bob Lord, Global CEO of AOL Platforms, in this interview with Beet.TV
He says that Vidible, which has a robust, self-service technology for publishers, will merged with the existing 5Min video syndication operation. In addition to its monetization tools, the new offering will provide video publishing and CMS solutions
He said that Michael Hyman, CEO of Viddible will be joining AOL On as chief technology officer.
Please find our Beet segment on Vidible published last year.