Making Brands “Futureproof” by Understanding the Next Consumer, UM’s Nathan Brown on the #BeetCast

On this week’s BeetCast, we caught up with Nathan Brown Global Chief Strategy Officer at  UM, for a chat  about innovation and how his agency is partnering with brands to make them “Futureproof”. Futureproof is the global positing of UM. Key to success  is identifying  the future customer for a brand’s goods and services.   In […]