All posts by Robert Andrews

Why Legacy Workflows are Holding Brands Back From AI Transformation
21 Apr 2026
Xumo Sees the TV Home Screen as Streaming’s Most Valuable Ad Real Estate
21 Apr 2026
WPP’s Puma: Why CTV Demands a Dual Strategy of Scarcity and Agility
19 Apr 2026
Agentic AI and Tentpole Events Drive 2026 Ad Spend Growth
13 Apr 2026
HappyKids Operator Future Today Brings New Ad Platform for Audience Targeting
12 Apr 2026
For Zenith’s Tobias, AI’s Promise Is Mired in Siloed Complexity
12 Apr 2026
Seller Agents are Coming for TV’s 20-Year Ad Ops Problem
7 Apr 2026
Commerce Media’s Easy Growth Days Are Over. Now Comes the Hard Part.
6 Apr 2026
Omnicom Media’s Analytics Chief: For AI, Guardrails will Set Business Outcomes Free
5 Apr 2026
For WBD’s Steinhauser, Agentic AI Still Early Stage But With Meaningful Momentem
29 Mar 2026
Organic First, ROAS Last: Havas Is Rethinking Retail Media From the Ground Up
25 Mar 2026
CTV’s ROI Challenge: Why Premium Features May Be Undermining Returns
23 Mar 2026
Three Pillars for Retail Media Network Success in a Crowded Market
22 Mar 2026
Advertisers Chasing Chatbot Intimacy Confront Obstacles: U of Digital’s Tameka Kee
17 Mar 2026
Streaming Has Passed Linear – Now Roku Wants to Prove CTV Can Perform
16 Mar 2026
‘Neuro Contextual’ Ads Offer Relief From the ‘Intrusive’ Retargeting Trap
9 Mar 2026
For TransUnion’s Spiegel, Human Oversight Will Be the Governor on AI’s Engine
8 Mar 2026
AI Agents Are ‘Nascent’ but Data Clean Rooms Are Ready for the Collaboration Era
8 Mar 2026
United’s Kinective: The Traveler Mindset Creates an Open Wallet
4 Mar 2026
Gen AI Ads: Consumers More Bearish Than Ad Execs, and the Gap Is Widening
3 Mar 2026