Visionary publisher and Silicon Valley’s number one networker Tony Perkins was in Manhattan this week.
Tony is always ahead of the next big thing: He founded Upside and Red Herring magazines,
and the AlwaysOn Network, a fascinating publishing, networking and conference business. We caught up with him in TimesSquare yesterday. He’s been talking a lot about young people embracing social networking and the implications of these trends for business people. He says business people and their companies need to create open, interactive brands that speak to their online-savvy customers and employees, and move in that direction quickly or
lose relevancy. Take it from the guy with the history of being ahead of the curve: it’s the next big imperative.
(Red Herring is a former client of Plesser Holland,
publishers of Beet.TV)