Google “Wants all The World’s Video,” and File Size DOES NOT MATTER!

By on 06/13/2006 2:58 PM @

All the world’s videos? That’s a lot of storage! We knew that Google Video had changed its user interface and video approval process just a couple weeks ago and we had some questions for Hunter Walk, a Business Product Manager at Google Video when I visited the Googleplex in Mountain View, Ca. on Friday with my associate Kate Lyon (We posted some of the interview about Google Video late Friday night.)

We were stunned to hear from Hunter that Google Video DOES NOT LIMIT THE LENGTH OF FILE SIZE. Here’s the Google upload guidelines – see for yourself. The implications of this are enormous. It boggles the mind to consider the amount of storage needed for such an undertaking.

YouTube and Yahoo! Video limits video size to 100 MB. The nifty hosting service we use, VideoEgg, keeps files uploads to under five minutes.

Hunter told Beet.TV that Google wants to upload “all the world’s videos” – unlimited file size is certainly a bold step in that direction.

What follows are the comments given to Beet.TV by Hunter Walk, Google on June 9 and published today, June 13, 2006:

“So, as you point out, Google Video doesn’t have any restrictions on file size or numbers of videos you can give us. When we say we want all the world’s video, we really do want all the world’s video. And while when people think of web video, they often think of short two, three, four, five minute clips, there is actually a lot of popularity in the longer form video, both in professional media that’s coming on-line, such as maybe movies, and TV shows, but also in user created video of great length. Some examples would be, there are some 9/11, or September 11th documentaries that were originally only available on Google Video and these range in length from 15 minutes to 90 minutes, very long form, that maybe otherwise wouldn’t have a place to get distribution, but these individuals are able to just upload them to Google Video and then direct interested parties to Google Video to playback, or even embed them on their websites to play to their own audience.”

– Andy Plesser

Andykategoogle_2
Andy and Kate at the Googleplex

Also, check out the front page story in today’s New York Times by John Markoff and Saul Hansell about Google’s huge new computing center in Oregon –  we wonder if some of those giant files from Google Video will reside there?

And thanks to Ellen Lee at the San Francisco Chronicle for her reference to The Beet in her post on Robert Scoble’s decision to leave Microsoft.

, , , , , , ,

Recent Videos
image
Facebook Targeting A Boon for Marketers, Havas’ Social Lead

CHICAGO — Facebook is a marketer’s dream for video, but brands need to be smart about how to use the targeting, fan base, and types of video on the social network, says Len Kendall, Director of Social Marketing at Havas Worldwide, in an interview with Beet.TV. “Because of segmentation and ...

image
Ziff Davis Enjoying ‘Renaissance’: CEO Shah

When Vivek Shah took over at the helm of PCMag.com publisher Ziff Davis, the company was still recovering after emerging from Chapter 11 bankruptcy protection, continuing to sell off properties. If he says so himself, Ziff Davis under Shah may has turned a corner. “Ziff is probably one of the more ...

image
Comcast Sees Big Growth in C3 VOD Viewing

While TV Everywhere tends to dominates the chatter about non-linear viewing, many cablers are actively marketing and delivering viewers for their existing VOD services. Comcast, for instance, logged its 30 billionth program viewed on demand in the last year and has seen 100% growth in time spent viewing in ...

image
Passion, Entertainment, Education Key To Brand Video: BPN’s Hiland

CHICAGO — What are the key ingredients to a making a video that works both as editorial and marketing? One big barbecue food maker mixed entertainment, education and a healthy dose of passion. IPG’s BPN chief strategy officer Chris Hiland tells Beet.TV in this recorded panel interview how his ...

image
Video Beats Display, Nearly As Good As TV: comScore’s Fulgoni

CHICAGO — Digital video is performing highly as an advertising medium, and nearly approaching the volume of TV in some quarters, says one of the leaders of venerable media metrics house comScore. “You need about three times as many display impressions to get to the same lift in impact which you ...

image
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry

Viewability, the recently-defined metric that defines whether an online ad slot is really viewable by consumers is a wholesale change for the industry – but its benefits may be blunted as too many platforms are vying to help advertisers capitalize, according to Ziff Davis CEO and IAB chair Vivek Shah. ...

image
Marketers Can Reach ‘Meerkats’ With Mobile: Weather Channel’s Dan Young

LONDON — Mobile video heralds a chance for advertisers to reach consumers who may appear to be distracted or in the outdoors – but who are actually highly engaged and watching TV, according to Weather Channel international yield and programmatic Daniel Young. “It’s personal,” Young ...

image
Ooyala Buying Videoplaza To Enhance Video Advertising Breadth

They are two of the best-known names in online video service provision – and now they are coming together as one. Video streaming service Ooyala, itself now owned by Australian telco Telstra, is acquiring its video advertising peer Videoplaza. The buying company says the deal “allows Ooyala to ...

image
Videology Opens TV Practice To Make Buying Smarter

Videology has established a strong profile for itself by helping TV ad buyers make intelligent decisions to buy online video ads. Now it wants to help them buy good old fashioned TV ads in the same way. The New York-based company is opening a dedicated TV practice. As CEO Scott Ferber tells The Wall Street ...

image
Interstitial Better Than Auto-Play: Jun CEO Mulls New Mobile Ads

CHICAGO – Ad network Jun Group’s CEO Mitchell Reichgut “recoils” when he hears about auto-playing ads, the new format being picked by Facebook and others to deliver video messages. But that doesn’t mean he won’t try introducing interruptive ads of his own. ...

image
Facebook is Redefining the Value of of Video Autoplay, Vivek Shah

Historically, videos which start automatically on Web pages and in mobile apps can be offensive to users, but the approach taken by Facebook by setting videos to autoplay without sound, is an important step forward for publishers and marketers, says Vivek Shah, chairman of the IAB and CEO of Ziff Davis, in ...

image
Mindshare’s Cridlin to Brands: Stop Seeking Fans on Facebook — “Organic Reach Is Non-Existent”

CHICAGO – Put your money where your mouth is. That’s the new mantra of digital ad execs who believe gaining free audiences by building viral social audiences is over. “There is an urban myth of organic reach, of something going viral,” Mindshare digital innovation and strategy MD Jim ...

loader