‘Live TV Is Back’ & Vice By The Numbers: Vice Media’s Delport

LAS VEGAS — It is the edgy, indie lifestyle-news zine that became an 800lb gorilla – Vice has blown up. Now the publisher wants to help brands reach a young audience that it knows is increasingly skeptical of being marketed to. In this video interview with Beet.TV, Vice Media international and global chief revenue officer […]

 

Vice Sticks With Its Strategy To Beat Ad Blockers

LAS VEGAS — The number of publishers choosing to bar users running ad-blocking software is growing by the day. Ad agency holding group WPP’s digital president has asked more publishers to do the same. Vice Media recognizes the problem – but it doesn’t want to tackle it in quite the same way. “This is troubling for […]

 

VICE News is “One of the Biggest Newscasts in the World”

In five months since its launch, VICE News on YouTube  is “one of the biggest newscasts in America and possibly the world,” says Brian Dietz, SVP of Sales in this Beet.TV session video.   He says that the network has over 650,000 subscribers on YouTube and has had 70 million views of its videos.   […]

 

Vice, Digitas take “Best in Show” at NewFronts, Beet Commentator Ashley Swartz

For “making the most of the internet and staying on brand” Vice took overall ‘best in show’ at this year’s NewFronts, says Ashley J. Swartz, CEO and Founder of Furious Minds, in her weekly segment for Beet.TV in which she highlights the 2014 NewFronts. “[Vice] takes risks and they deserve to be commended for that,” […]

 

VICE Readies Global Video News Operation in “Biggest Commitment”

CANNES – VICE, the fast-growing, New York-based video programmer of edgy lifestyle and entertainment, is readying the launch of a global news organization this year in the company’s “biggest commitment” says Andrew Creighton, president, in this interview with Beet.TV.  The project involves the opening of bureaus around the world with a big expansion of staffers […]