Shoppers of Travel Experiences Reveal Key Insights to Consumer Brands: Tripadvisor’s Christine Maguire

SAN JUAN, PR – Retailers that sell advertising aren’t limited to ecommerce sites like Amazon or store chains like Walmart. The category of retail media networks includes marketplaces for services such as travel and tourism – key parts of what’s been described as the experience economy. “Travel is the ultimate experience, obviously, and there’re so […]


Trust Is At The Core Of Data-Driven Strategy: Tripadvisor’s Maguire

CANNES — In a world where data is the new currency, Tripadvisor’s GM/VP of Global Media Business, Christine Maguire, has her sights set on the future, emphasising that trust and privacy must be at the heart of a data-driven strategy. “Number one, privacy-first,” says Maguire, highlighting the importance of adapting to continually evolving regulations and […]