Mindshare’s Kinsella: Video Is the Key to Real-Time Marketing and ‘Wochit’ Provides Compelling Solution

Colin Kinsella, who joined WPP as the CEO of Mindshare, NA this July from Digitas where he was CEO for North America, has been a leader in the movement to “real-time” marketing where agencies and their brands engage with consumers around scheduled and breaking news events. In November, we interviewed him in Monaco about the […]

 
 

Wochit Raises $4.75M from Redpoint, Cedar Fund and Greycroft

Wochit, the video news company that aims to “produce ever-fresh, studio-quality news video content about any topic as it happens,” has just closed a $4.75 million series A venture capital round from Redpoint Ventures, Cedar Fund and Greycroft Partners. Beet.TV is republishing this video interview with Co-Founder and CEO Dror Ginzberg filmed in February at our studio in […]