Cheddar Expands Presence In TV Bundles, Steinberg explains

HOLLYWOOD, Florida – Anyone over the age of 60 probably hasn’t heard of Cheddar TV. Which is entirely the point, according to its Founder & CEO, former BuzzFeed executive Jon Steinberg, whose plans include activation within two more popular TV bundles in the coming months. “I saw nobody recreating the MSNBC, CNN, CNBC for people under […]

 

Facebook Instant Articles ‘A Win Financially’ For The Washington Post: CRO Hartman

HOLLYWOOD, Florida – Less than a month after announcing it would publish a daily collection of news stories in Facebook Instant Articles, The Washington Post says the move has been “a win financially,” a positive sign in an era of strained relations between traditional publishers and digital giants. Last summer, the Post was among the first […]

 

The Washington Post Plans ‘Video, Video, Video’ In 2014

LONDON — The Washington Post already invested in its Post TV online video brand last year. Now it plans to increase editorial video volume and to make more video available to native ad brands. “We’ll be telling more stories using more video content than ever before,” chief revenue officer Kevin Gentzel tells Beet.TV. “We’ll lead […]

 

The Washington Post’s Schiffman Proposes Web Video News Consortium

The Washington Post, having made a significant investment in digital video in the past 12 months, with 30 staff hires and an expanded production facility, is seeking to increase views  and revenue through various schemes including the formation a digital video news consortium with other premium publishers, says Steven Schiffman, General Manager for Video at […]