Beyond The Buzzword: Habu Aims Clean Rooms ‘Upstream’ In Client Conversations

At this point, it may seem like “clean room” solutions have gained widespread understanding in the media business. But the tech, which allows for data collaboration while maintaining consumer privacy, still has a ways to go. In this video interview with Beet.TV at LUMA Partners’ Digital Media Summit, Noah Fenn, VP, Consulting Partnerships, Habu, explains […]


Multi-Screen Ad Delivery Critical, And Challenging: AOL, FreeWheel & Tremor Discuss

VIEQUES, PR — The media ecosystem has become fragmented, with viewers demanding to watch their favorite content on the most appropriate device for their current context. That means advertisers, too, must catch up to deliver messages across multiple platforms, a panel debate convened by Beet.TV heard: FreeWheel FourFronts VP Neil, Smith AOL Head of Video Sales & Strategy, […]