Guy Griggs

LAS VEGAS – If the news landscape feels like an all-you-can eat buffet with cable podcasts, newsletters, influencers and social feeds stacked high, this is not your imagination. Guy Griggs, senior vice president of ad sales and client partnerships at CNN, says the industry has splintered in spectacular fashion and he has the receipts from […]

CANNES – Putting brand messages next to content that appeals to an audience of likely customers for years has been the basic strategy for contextual advertising. That methodology was overshadowed as advertisers relied on technologies to track people’s online activities, but it’s making a comeback as consumers become more protective of their digital privacy. Contextual […]